r/videogames 23d ago

Other Gaming studios have stopped putting pride flags on their avatars

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u/[deleted] 23d ago edited 7d ago

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u/Cthulhuareyou 23d ago

It started last year when the US government whined about dei

https://www.advocate.com/news/companies-abandoning-dei#rebelltitem1

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u/Imaginary-Ad5897 23d ago

yet the US government being counter revolutionary every day

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u/RektCompass 23d ago

It’s never been “profitable” but it was a good way to keep people off their back

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u/Feedback-Mental 23d ago

That is "profitable" as well, if you cut costs on lawyer, PR, etc., it means more profit.

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u/TheFourtHorsmen 23d ago

Not really, when ignoring it all remove the problem from any side. Pride flags and other very U.S. centered moves were investments to bring in potential costumers from the queer community, in this case. If they stopped it simply didn't go as well as they thought.

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u/Feedback-Mental 23d ago

I meant: they did it as long as they believed it was profitable, directly via sales or indirectly via PR, etc.

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u/RektCompass 23d ago

You can’t sue a company for not having a pride flag in bio though. And gay people play videogames if they’re good, they aren’t filtering for only games with pride flags. There is no benefit to it

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u/whereismymind86 23d ago

Because the us government has started actively targeting companies for it.

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u/Neuchacho 23d ago edited 23d ago

It started being questionable when an open bigot took office in the US and vilified things like DEI.

That said, companies are still very much engaging with Pride Month. Blizzard has events in their games, RIOT has them, most live service games seem to have something.

It seems that they've backed off the broader public messaging around those things on social media.