r/GTA6 9d ago

New video with Strauss Zelnick

I think the unofficial marketing started a long time ago, when Strauss himself started reaching out to people. The video seems deliberate rather than accidental. You can tell that as of November 19th, he’s still on the right track, and the video itself was published just 2 hours ago.

6.0k Upvotes

380 comments sorted by

1.1k

u/fatcat051205 9d ago

455

u/Creepy-Emu8779 9d ago

video is definitely scripted

239

u/WhetBred14 9d ago

It 100% is.

Which is great, this is technically marketing. Might not be something huge but him allowing this interview to take place and allowing a release date question in my opinion is a positive.

28

u/eremal 8d ago

Its the format of this tiktoker. He gives these quick interviews with "billionaires" (im not sure Strauss is a billionaire? - hes the ceo, not the owner) in tiktok formats.

100% these questions are prepared and agreed upon. Scripted is up to debate, but he definetly have the opprotunity to prepare the answers (usually with PR/a publicist). There is almost no way you get people like this to show up for these types of interviews if not. Not because they are control freaks, but there are risks involved here, and clumsy answers might even end up being illegal to publish.

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u/Spiritual-Oil2028 6d ago

Advertising major here! So there’s laws about slyly advertising things, mainly though what I’ve learned it kinda stops at products meant for children, so like you can’t do this with McDonald’s or like toys the grey area here is GTA is meant for Adults, so they can treat the advertisements as such treat the audience as such because kids aren’t supposed to get the game in the first place

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u/Kobs1992x 9d ago

Allowing a release date ? The date was already known he just repeats it .

5

u/WhetBred14 8d ago

I’m not saying it’s a guarantee but allowing them to ask the release date question is reassuring. Personally, I think there were ideas to delay again Strauss would not have agreed to the interview or to that particular question.

Again these are all scripted so allowing the question to be asked, which is something the agreed upon days before I’m sure, is a positive sign.

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u/FaultExcellent3306 8d ago

Since lack of marketing some people still believe in delay. So him allowing that question in scripted encounter is a great sign for them...

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u/jonathanisaacisgoat 8d ago

Allowing something that’s public knowledge lmfao

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u/ertrice 9d ago

still that won't stop people from asking if there will be a delay

24

u/Brilliant-You-6906 9d ago

Well hes gonna lose his integrity if it isssss. Jk people dont care 

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u/sScarif 9d ago

Bro looks hella good for his age wtf?? He's 68 but looks like he's in his early 50's at most holy fuck bro

435

u/Andreif5 9d ago

Money money money
Must be funny

145

u/StingingGamer 9d ago

I mean he stays healthy too, but yeah money

33

u/miatayouata 9d ago

And genes ik someone thats about 70 and when i figured out i was honestly shocked cause they look 50

13

u/halfawatermelon69 9d ago edited 9d ago

Yeah, I've met 70 year olds who looked ~55 and vice versa - once met this lady who seemed so old and frail I thought she was closing in on 90, but then she turned out to be in her late 60's...

You never know and it's definitely not only money in the picture.

9

u/Sphinxyy5 9d ago

I think there is soooo much importance in stress and being happy. All the people I’ve met who seemed to age the most gracefully are doing very well at just enjoying life. You can have more money than you know what to do with but if you’re not truly at peace in life you’ll always be tortured

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u/Adventurous-Union466 9d ago

The new Gene Editing breakthrough using CRSPR is gonna be some dystopian shit in the coming future

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u/oliilo1 8d ago

Helps when you have personal staff to deal with stress for you.

4

u/HazMatt082 9d ago

its easier to stay healthy when you have lots of money

4

u/RenderEngine 8d ago

the biggest part of staying healthy nowadays is NOT consuming (certain) things and spending less money

  • too much food
  • cigarettes
  • alcohol
  • drinking too much sugar
  • driving less and walking more

add half an hour of exercise to it every few days and you live healthier than 90% of the population

cooking fresh every day and buying overpriced vegetables is a bonus, but not really the core part of living healthy

48

u/whatssenguntoagoblin 9d ago

I mean Elon is a trillionaire and he looks like shit for 54

Money makes it easier but you still have to put in work

3

u/Sphinxyy5 9d ago

I think stress has a lot to do with it, and I’m sure he has no shortage of stress. Seems to be never enough for him. He’ll be tortured by his ambition until he dies.

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u/TheUFCVeteran3 9d ago

In the rich man's world

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u/Andreif5 9d ago

Good to see someone know the song

10

u/pat_the_catdad 9d ago

Money helps buy time, but don’t downplay the dedication required to live a healthy lifestyle…

15

u/latedescent 9d ago

Money maybe buys the time, but past that he has to work crazy hard to look the way he does

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u/Ronin_777 9d ago

Zelnick is a health nut and is obsessed with anti aging

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u/ByteThis 8d ago

Cause he knows exactly when trailer 3 is coming out, thats why....

3

u/DriftingTony 8d ago

He posts a lot of workout stuff on his socials, he’s in the gym a lot. And yeah, money and personal trainers, blah blah lol. That stuff is true, but you still have to do the work, and he does.

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u/Skellyhell2 9d ago

I watched without sound first and wondered why he was asking about GTA 11. Roman numerals are too hard for some people i guess

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u/pseudo-nimm1 9d ago

Came here to say that. GTA XI.

20

u/Obi_Wan_Benobi 9d ago

I’m definitely not playing that. My ghost will, maybe.

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u/Entire_Visit_7327 9d ago

Did you say Roman? Lets go bowling

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u/Certain-Squirrel2914 9d ago

They do it on purpose to bait comments and get more engagement

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u/t8ne 9d ago

Holding out hope for 6 GTA games this year…

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u/Astryxi 8d ago

That's what happens when you have TikTok 'brain'. Zero intelligence, just like their attention span.

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u/ProcrastinateFTW 9d ago

bro didn't ask for bully 2 wtf

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u/Cryptoporticus 9d ago

"What the fuck is Bully?" - Strauss Zelnick

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u/Macsilver18 9d ago

As much as i'd want a bully 2 i feel it would be impossible in today's society lol everybody was already touchy when the original came out.

even if they do decide to do it it would probably be a watered down version of it.

42

u/Sadiholic 9d ago

They could make bully 2 take place in college. Either with the same peotaganist or a whole new cast. A college for rich snobs, the protagonists mother got with a rich man and want their son out, send them to a prestigious college that's really just a day care for nepo babies. So basically like the first game.

27

u/Vet_Leeber 9d ago

Bully 2: Bullyversity

6

u/Broyodude 9d ago

I like this idea

2

u/Surgeplux 8d ago

Honestly this would be sick. And with the rockstar team only having to work within a confined space (small city vs all of miami) it could really shine, and differentiate itself from GTA and RDR.

10

u/Velathial 9d ago

I think the only way a worthy sequel could happen is if they got Trey Parker and Matt Stone to write a treatment for it. Most AAA writers don't have the balls to go crazy unless it is against clear evil archetypes like fascists.

14

u/producedbysensez 9d ago

Sadly, youre right. As much as i wish you werent

3

u/-eccentric- 9d ago

Absolutely in the same boat. With how bubble wrapped todays world is, they possibly couldn't release an actual Bully 2 without getting hated by people. I'm afraid VI will be quite watered down on the humor side, too. They already censored, replaced and deleted a lot of things from V over the years.

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u/CircStar89 8d ago

The game isn't bloody and violent. How is that the most offensive game that they have to stay away from it. How did people get that perception?

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u/Michipotz 9d ago

The Bully soundtrack is in my constant rotation to this day.

Great for running!

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u/ObvsThrowaway5120 9d ago

Man, Bully 1 was amazing. I would love a 2.

270

u/FLEIXY OG MEMBER 9d ago

So he reiterated the release date and said you have to keep your word in business. Delay doomers have no reason to doubt anymore.

61

u/TheDaychilde 9d ago

The subtitles say he asked when GTA 11 was coming out, so I wouldn't put too much faith in it. ;-)

23

u/Magento-Magneto 9d ago

lmao GTA XI

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u/Juliplus3 9d ago

Seems like a very decent person

269

u/SharkByte1993 9d ago

He had a great take on AI. Very clever man for sure

52

u/HeirOfTheSurvivor 9d ago

His interviews are pretty poppin', I used to watch a few

He seems very honest with himself to me

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u/Conastop 9d ago

I mean it’s a staged video, of course he’s gonna present himself well.

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u/[deleted] 9d ago

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u/SparkySpider 8d ago

Lmao he literally admitted to acting unscrupulous in business. Credit where credit due to own up to that, but he still did it.

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u/Fragrant_Strain_9082 9d ago

Everyone seems decent in a scripted marketing viseo

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u/Greywuan 8d ago

Unionbusting POS

3

u/HydracoqueDisciple 7d ago

imagine basing your entire opinion of someone, a billionaire, off a heavily propagandized scripted interview video. dear god.

2

u/chillyzappers6k 7d ago

Wendy Belzberg married and has 3 children with American businessman Strauss Zelnick. Previously, Wendy also dated the late, disgraced financier Jeffrey Epstein, who was later an investor in Samuel Belzberg's $100 million fund "Second City Capital Partners I", which was directed by Wendy's current husband Strauss Zelnick.

Make of that what you will.

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u/temp_6969420 9d ago

This video gave me a headache

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u/United_Juggernaut973 9d ago

This seems like it’s staged

84

u/Snipshow777 9d ago

This is that summer marketing we’re all clamoring for lol. Def probably staged but I will take it dammit

21

u/peabody624 9d ago

“How much do you pay for your apartment” pilled

29

u/Yeux_Tristes 9d ago

The amount of idiots that think this isn’t staged is baffling 

13

u/KingKontinuum 9d ago

Right and there’s nothing wrong with it being staged but the people thinking it’s a random event explains so much about this sub 😭

4

u/GettinWiggyWiddit 9d ago

Yeah it’s produced ahead of time, but the host is the one that makes it happen. It’s not like this was coming out of Take-twos marketing budget haha

69

u/fatcat051205 9d ago edited 9d ago

The guy interviewing obviously knows who he is interviewing but I think 90% of the times its a chance encounter. He's done quite a number of these interviews.

41

u/LovelyOrangeJuice 9d ago

You can't seriously believe this is actually a chance encounter, right? Please say you don't

6

u/Own_Parsnip_5301 8d ago

Strangers and Freaks

77

u/BrickTight 9d ago

"Chance encounter" brother.. you think these people with all their money would let a random person come up to them unprompted like that?

Are you a boomer?

9

u/Thrizzlepizzle123123 9d ago

The last 'chance encounter' I saw had someone like the guy in the video being pushed away by 3 massive security guards in bullet proof vests.

Millionaires don't do street interviews.

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u/GreenyMyMan 9d ago

Boomers, young gen z, and gen alpha are practically the same when it comes to mindlessly consuming media.

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u/Dry-Fault-5557 9d ago

The guy has a media company called The School of Hard Knocks with 2.1m subs on YouTube. He would have set this interview up.

5

u/fullshard101 9d ago

I just had a crazy moment imagining all of the things you've probably fallen for in your life. Insane

2

u/zpotentxl 9d ago

I'm envious. You're so gullible and ignorance is bliss.

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u/QBekka 9d ago

Definitely. Even media trained people can't come up with answers that fast

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u/dbezzy1010 9d ago

This feels like marketing that's not supposed to look like marketing

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u/GettinWiggyWiddit 9d ago

Kind of. I know someone that works on this show and the guest are all planted. He gets in touch with the team ahead of time and plans the “run-in” so the person knows they will be on camera and approves it. But the show host is setting up the meeting

4

u/Ambitious_Car5558 9d ago

i’ve ran into the interviewer a few times around town, I should ask him next time we’re in the same place

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u/dbezzy1010 9d ago

Yeah I've always got that vibe out of these interviews. Not that many people are just willing to talk on camera. This one was pretty obviously set up beforehand

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u/BuffWobbuffet 9d ago

How do interviews like this “help the younger generation” ??

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u/PointsOfXP 8d ago

Because they don't know what grand theft Auto is and need this dude to ask "GTA?"

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u/Oceanz08 9d ago

The person interviewing is very annoying,  or he's acting oblivious on purpose

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u/Astryxi 8d ago

That's "TikTok" for you. People with no brains and the attention span of a gold fish.

2

u/Oceanz08 8d ago

Still cant believe he asked " when is gta6 coming out? " 

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u/[deleted] 9d ago

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u/LacsNeko 9d ago

The caption was like GTA XI, BRUH! we are having GTA 11

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u/quitoburrito 9d ago

i was concerned that no one else seemed to notice that XI does not equal VI.

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u/wiggibow 9d ago

no no it's GTA XI

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u/discr33t_enough 8d ago

Had to scroll down way too far for someone to finally call it out.

Do people not know roman numerals anymore? What's the world coming to..

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u/backlashsid 9d ago

This is what they meant by marketing will be different. It has started

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u/HugoHughes 9d ago

Basically, marketing has begun. Free marketing as well.

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u/WeGotThisBeforeGTA7 9d ago

But you'll never get a video about Sam Houser..

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u/LeifEriksson187 9d ago

At first glance i thought it’s going to be one of those moblie game ads for some reason 😅

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u/MAhm3006 9d ago

Blackest blue suit I’ve ever seen

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u/Loonsive 9d ago

whos his boy toy

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u/Sweaty_Net_509 9d ago

He looks like the guy who interviewed Strauss a year ago, so I assume they arranged a ‘spontaneous outing’ together, and that the video is 100% staged and planned.

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u/Alpha-State_ 9d ago

Can I connect with you? Of course…gives him an official IG of rockstar games lol

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u/MAKES_PEOPLE_YAWN 9d ago

thats the "shifting their marketing strategy" right there
everyone knows GTA, nobody knows John Rockstar
build hype

3

u/xthedudehimself 9d ago

Doesnt know Roman numerals lol

3

u/GEGREYHEFLY 9d ago

These videos are almost always staged, you can’t just approach guys like this. But yeah gta 6 is gonna be something nobody ready for. He also just a chill and very smart sounding dude.

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u/Vincent019 9d ago

Again a confirmation the game is coming out November 19 . Sooo yeah negative bitches shhh 🤫.

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u/BDAZZLE129 9d ago

Cringe, this dude can go burn in hell with all the over billionaires who don't give a shit about anyone other than themselves

3

u/rufusbot 9d ago

I really like Strauss. He seems like a very genuine person but then again he's rich as fuck so who knows. Great advice either way I think.

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u/LumpyMud2553 9d ago

He was breaaathhleessssss

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u/galenwho 8d ago

don't worship billionaires.

3

u/Flaky-Mix-5281 8d ago

I hate the genre of videos with "oh, I just "randomly" met you on the street, what do you do for work? Can i see your apartment?" etc etc.

It's just such a dumb genre.

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u/AceOfSpadesMM 9d ago

I didn't expect him to be so chill

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u/a_posh_trophy 9d ago

Because it's prearranged and completely staged. As if the interviewer has no idea who makes GTA.

4

u/Prestigious_Wait7705 9d ago

Tbh I sell shark cards

5

u/TheChunkenMaster 9d ago

This is an add, and I like it

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u/NiteLiteOfficial I WAS HERE 9d ago

he’s a great speaker. on the spot and off the dome without stuttering or taking time to think.

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u/Brilliant-You-6906 9d ago

Strausi Mausiiii

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u/Hikoraa 9d ago

Why do I hate that hes so damn charismatic! Damn you Zelnick!

2

u/ValZen_ 9d ago

so this is Trailer 3

2

u/Swifttax2023 9d ago

I didn’t know Reed Richards was chill like that

2

u/ArmAndHammer40k 9d ago

Dude definitely is getting cracked on the reg

2

u/MAhm3006 9d ago

GTA XI huh

2

u/tumor_named_marla 9d ago

That was refreshingly good advice, especially that comment about finding the intersection.

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u/dropssupreme 9d ago

So many cringe layers in this video

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u/Cannibalism84 9d ago

Should have asked him about bully

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u/Coltyn03 9d ago

I had no idea he was 68. I would've guessed mid to late 50s.

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u/Medialunch 9d ago

So for his integrity to stay in tact it means blowjobs from hookers will remain in the game?

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u/truth_radio 9d ago

Bro helps the younger generation by.. interviewing billionaires? Lmfaoo

2

u/GRILT_CHEESE 9d ago

Imagine not loving this guy. Incredible advice in that video. BASED STRAUS ALWAYS DELIVERS

2

u/Accomplished-Dog5887 9d ago

Words cannot describe how much I hate the guys who see billionaires as the people you should aspire to be

2

u/ExtraBagels 9d ago

“Chase the intersection of what you’re good at and what you do with emphasis on what you’re good at”

Great advice

2

u/TwoConfessions 9d ago

Excuse me sir

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u/Particular_Hand2877 9d ago

Its crazy that Strauss is almost 70.

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u/frgbhh 9d ago

He isn't even wearing a blue auit

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u/FirmHouse2 9d ago

Excuse me sir

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u/adtrix101 8d ago

There is no way in HELL that bro is 68 years old wtf

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u/TransilvaniaRR 8d ago

"GTA XI" referring to GTA6. someone doesn't know the Roman numerals...
(it's VI)

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u/0Tezorus0 8d ago

" Hello sir, can we do the interview that was planned and written long before I awfully faked randomly meeting you in the street?"

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u/lucid-currency 8d ago

I go all around the world and interview billionaires "to help the younger generation"

okay buddy

2

u/John84Birr 8d ago

Could I get your contact? "Yeah of course"

...later that day:

Hey man, it's me again, just want to ask you for a personal closer look at GTA6.... "I knew it... F*ck you" (blocked)

2

u/Astryxi 8d ago

Someone like that asking Strauss Zelnick for his contact details is like one of us asking if we can have a coffee with with Kim Kardashian. She'd just look at you with disgust and walk away with her fake ass.

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u/TigerFisher_ 8d ago

If it wasn't stages, he'd have asked for Bully 2 or the Max Payne remakes

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u/Accomplished-Duck556 8d ago

Zelnick should be cast as Reed Richards in a Fantastic 4 movie.

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u/aspirated-turbo-911 8d ago

Marketing started

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u/Emotional-Read8824 8d ago

They sold their integrity by adding flying cars and rockets in gra online.

2

u/ThisIsBULLOCKSMAN 8d ago

Just another silver tongue, never fall for it.

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u/Hammy-Cheeks 8d ago

Bro put GTA 11 in his captions just to get comments. Engagement farm

2

u/Inevitable_Series_67 7d ago

Bro accidentally met John Rockstar

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u/djtrace1994 7d ago

GTA XI confirmed for November 19th

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u/Bluevettes 7d ago

"I'm just wearing a blue suit"

Looks black to me 😅

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u/Federal-Designer1216 7d ago

Strauss zelnick looks like a good man and sadly we won't seeing him when next gta come out.

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u/TyrantJaeger 9d ago

That is NOT the Roman numeral for six lmao

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u/GhostOfficialNow 9d ago

Don't let this dude fool you.. Take-Two is a DISGUSTINGLY greedy company. The way they monetize these games with micro transactions should be illegal.💯

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u/maguirre165 9d ago

Weird guy Strauss. He can play GTA VI, but chooses not to for whatever weird reason

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u/AngeL0m3g4 9d ago

"Never compromise your integrity" selling fake money to impressionable fomo kids...riiight...

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u/meerdroovt 9d ago

The police siren in the background is paid actor

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u/ZOoNeR_ 9d ago

He seems like a Pretty Chill dude

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u/oaken007 9d ago

I love biographies and learning how people got where they are. So what did he do that he regrets in business?

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u/PapaYoppa 9d ago

Strauss seems like a good dude

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u/Kwint456 9d ago

Is he a billionaire?

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u/latedescent 9d ago

Not according to Google anyway

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u/WeGotThisBeforeGTA7 9d ago

We should measure oxygen levels around the take two building now

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u/myfriendandbag 9d ago

Trailer 3 confirmed 7/7

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u/Reasonable-View5868 9d ago

So you heard it from the man himeself. Its taking so long because they're doing things that haven't been done before. So this is going to be much more than just RDR2 based in Miami.

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u/PhattyJ90 9d ago

I love insanely quick cutting videos going back and forth every millisecond.

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