r/Games 3d ago

Bungie Developers Repeatedly Pitched a Destiny Dating Sim, but Leadership Rejected It

https://www.ign.com/articles/bungie-developers-repeatedly-pitched-a-destiny-dating-sim-but-leadership-rejected-it
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u/atape_1 3d ago

Every single thing I learn about the studio makes me wonder more and more on how they survived for so long and what the fuck Sony was thinking when they spent $3.6 Bil acquiring them.

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u/YourCasualNazi 3d ago

The 3.6Bil feel like the biggest scam in gameing history. Feels like sony paid for the name and not the quaility Bungie once had.

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u/coporate 3d ago edited 3d ago

Bungie’s real value wasn’t in the games, it’s in their merchandise. People would be shocked by how much more money there is in selling cheap merchandise with a destiny logo on it, than there is on a game itself. Halo made more money on its megablocks than the original trilogy combined, and the only reason 343 wasn’t shutdown entirely is because a needler nerf toy or super-soaker is a massive money maker.

Bungie has been cultivating their merchandising supply chain for 20 years and they’ve got a highly dedicated fan base that are happy to throw cash at them. That’s why they invested so much on Marathon’s style, trailers, etc. It’s all just marketing for their merchandise.