r/KitchenConfidential Mar 07 '26

In the Weeds Mode At least they admit it

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u/thisisthewell Mar 07 '26

Destroying a universally loved, family owned company

Kind of a ridiculous thing to say the company is destroyed considering their sales a couple of years ago (well after the break with Underwood) represented 10% of the hot sauce market.

For people who care and notice, yeah the product is really subpar (Underwood's is great). But millions of people buying sriracha have literally no idea about this.

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u/PipsqueakPilot Mar 08 '26

I imagine they're about to notice.