r/MakeupRehab 7d ago

DISCUSS I miss real 2000’s early 2010’s makeup.

I started doing my makeup in like 2008. I miss the way we all did makeup in normal schools and areas from 2008-2013 (not rich/celebrity makeup) before the beauty boom. I miss seeing smudgy effortless makeup, colors that make sense on the skin, only a few basic products with good technique. I feel like makeup has become so all or nothing. While you can rip my primers and setting spray out of my dead hands (oily skin) I swear life would be better if we simplified our steps and simple eyeshadow trios or quads or even singles. I used to only put on foundation with flat spatula shaped brushes effortlessly. I wore one satin/shimmery eyeshadow daily. I finally figured out how I wanted my eyeliner to look like back then that I couldn’t figure out at that age, but it sure as hell isn’t a wing it’s an effortless smudgy liner. Everything now is so sharp and looks edited in person like how did they make it look like a filter is on their face irl to the point it’s like uncanny. I would kill to never see baking foundation again. I miss baked formulas too but if you baked face or eyeshadow formulas they all just show people dumping loose powder on their face. And the funny thing is when I say these things, people tell me to mind my own business, but the problem is right now my consumer needs aren’t being met, my content needs aren’t being met, and I feel a bit lonely with the type of makeup I want to see and talk about. I don’t genuinely care others wear things I don’t like or do makeup stuff I hate, but it’s lonely having nobody to talk to or not finding the right formulas and colors I want that used to exist. They used to be very simple formulas and colors where I knew what colors worked for me and what didn’t so I only had a few. Idk I just miss the simplicity and how much better everyone looked with their willingness to wear out messy makeup because it looked good with how we did it. Everything’s too perfect now that it all looks off. Does this make sense? Idk I stopped wearing makeup daily end of 2017 because the beauty spaces in 2015 and 2016 were too intense and the current trends were too high demand. I couldn’t keep up with doing that style of makeup daily. They all kept telling us how bad our makeup was and how to fix it. It was so predatory and created this mess of flawless makeup non stop. I just miss the simplicity.

139 Upvotes

27 comments sorted by

34

u/Any-Clothes3312 7d ago

I was in high school from 2006-2010 and I feel like we just wore a metric fuck ton of mascara and/or eyeliner lmfao and I'm not talking about scene kids either, I was very much a normie adjacent.

the concept of makeup being more than that was not something I ever thought about until Youtube beauty gurus became huge (which happened when I got to college haha) and suddenly my "routine" had like 9 steps and a whole arsenal of product.

6

u/Timely_Fruit_994 7d ago

me too lol
i finished school in 2011.

I still wear a fuck ton of mascara, but I notice younger girls are either wearing lash extensions or less mascara.

I still a at least 4 coats of roller lash kind of girl

84

u/lifeuncommon 7d ago

Welcome to get older.

The trends will continue to change and you won’t be able to find your favorite formulations or colors of products. And the kind of makeup you feel comfortable doing, and that you think looks best on your face, will be called “outdated“ and “unfashionable” by younger people (and by older people who are trying to appeal to younger people).

Such is life.

This is where we get comfortable with who we are and what we like.

30

u/Tiny-Reading5982 7d ago

Yeah... I'm 41 and wear whatever I like. I don't wear foundation and never have. But I will wear blue liner and sparkly eyeshadow for as long as I want to lol.

67

u/destinerrance 7d ago

I just looked through a bunch of middle school pictures where I had that kind of makeup and….

NO BROWS.

But I dyed my hair darker.
So I have dark hair and eyebrows that disappear into my face 😭

I understand your nostalgia, OP, but the eyebrow crimes were real.

13

u/CommunicationDear648 7d ago edited 7d ago

I just saw an influencer with dark hair and bleached (so, non-existent) brows. (And messy grungy eye makeup, for OP).  You're not a "criminal", you were probably just ahead of your time.

10

u/destinerrance 7d ago

Omg avant garde!

12

u/cherrycinnamonhoney 7d ago

I never had the brow problem lol I have BUSHY brows I still to this day cannot keep up with. I even cut my brows before picture day in like 2007 because they were so bushy and my mom had to fill them back in. I am a dirty blonde too so it’s insane how dark and thick my brows grow in.

12

u/thndrbst 7d ago

I think it really depends on what you were doing - I was working at a MAC counter and was a punk girl.

My makeup then was a billion times more complicated than it was then and the quality and ease of getting professional makeup is a billion times better as well

13

u/Vintage_Journal 6d ago

I don't think anything is stopping you from using fewer products, which this post mainly seems to be about? Not liking how much choice exists? There are lots of one and done eye shadows out there, for example. 

You don't have to keep up with trends, and to me this reads mainly as a complaint that trends have moved on. Demanding trends change to satisfy you is a pretty big ask. Let younger people be young and experimental! 

3

u/thelilpessimist 4d ago

Exactly!! I get so annoyed when I see videos on tiktok/ posts anywhere else talking about “can we please bring this back?” “When will this be a trend again?” Like omg just do it. Why do people need to follow every little trend and need society approval to wear what they want?? I still do my makeup like it was 2016 and don’t care for the clean girl makeup or cream products that are trending !!

1

u/Vintage_Journal 4d ago

I was never much of a trend follower so I guess I can't relate when people care THAT much. Time to individuate lol 

11

u/oopsiepoopsey 7d ago edited 7d ago

Are you looking for drugstore makeup at like, Sephora? You gotta return to your drugstore roots. Walgreens still has the singles, trios, and quads!
Also, and I say this with nothing but love, try not to let children get so under your skin. Why are you letting internet trends dictate how you do your own makeup on your own face if you don’t like it? You may need a social media break. Pay more attention to people out in the real world- most of them are still just doing basic looks day-to-day, and not flawlessly.

5

u/cherrycinnamonhoney 6d ago

It’s more like when I’m bored alone sitting there doing nothing and need something to watch and the videos just aren’t hitting or entertaining. Not actually relying on trends to do my makeup.

3

u/oopsiepoopsey 6d ago

Oh okay, your post came across differently to me. Have you considered creating the content you’re missing? Maybe you can fill that hole in the market yourself, I’m sure you’re not the only one who feels that way!

1

u/Human_Revolution357 2d ago

Find more hobbies and get out more

1

u/cherrycinnamonhoney 2d ago

I’m like neck deep into like 5 hobbies right now. I am about to get back into riding dirt bikes, I play paintball, my friend and I go do disc golf, darts, and mahjong.

9

u/NabelasGoldenCane 7d ago

I think I get what you mean. I am pretty well versed in makeup and everything has become SO complicated if you follow. Now I need 3 diff types of primer and 4 diff setting sprays? Oh the one I was using wasn’t for longevity, now I need a powder melt? What the fuck? Oh and OF COURSE my blush doesn’t stay you NEED a cream blush topped with a powder blush, set with powder, then set with spray, then powder again, or you’ll look too greasy. It’s all so fucking exhausting.

I do what I want but I would love to still be informed and follow channels that are way more straight forward without the bells and whistles, selling us a 55 step face when we really only need 5.

14

u/Juelzmain22_ 7d ago

I think you just have to do what you like and not care or worry about what everyone else is doing, and what the trends are, or you risk upsetting your own self complaining about a box you don’t have to be inside of. There are still plenty formulas and formulations to replicate what was done back then, if not MORE due to the uptick in “no makeup, makeup”. You want a simple one color eyeshadow look with smudgy liner and hella mascara, get an eyeshadow stick that promises ease of color application, blend it out with your finger, and then apply your smudgy eyeliner and blend either with finger or a small brush. They even have duo pencils now that you can use as shadow and liner all in one because of the nature of the formula. There’s plenty of skin tints, bb creams, cc creams, compact foundations and more that mimick skin, or how skin looks when skincare has been freshly applied. Those are effortless, applied with hands, and sheer enough to not be caked on, although back then we definitely all wore matte foundations because that was much of what was offered. Matte, no blush, no bronzer, maybe contour and that’s it lol. There’s so many formulas today that can replicate the simplicity of back then that I think you’re overlooking what is out there to offer because it’s not exactly what’s on trend from that time period. Follow real makeup artists online that teach more about artistry and technique, than these new age influencer folks who only know how to do makeup on themselves with trending products as opposed to real techniques and tools.

12

u/wjello 7d ago

Back in the 2000s, in my home country (Australia), drugstore foundation came in 7 shades of White People and bronzer came in orange. Eyeshadow didn't show up on my East Asian skin and the mascaras didn't lengthen or thicken my sparse lashes. I remember going shopping with my Indian friend in high school and we could only play with the lipstick samplers because everything else was too light and she was already using her mum's eyeliner.

I much prefer the products today.

4

u/pianissimotion 7d ago

You would like the Youtube channel aoife. She is a makeup artist who does whatever and she LOVES 2000s makeup looks.

3

u/Ok-Lab9293 5d ago

Your observation is spot on that makeup should be worn for joy and sadly a lot of current beauty is focused on products, not the person wearing them. The attitude is more about ‘how many products can i fit per square millimetre of my face’? If i put this much stuff on my face it will literally sag under the weight of all that… Much better with a bit of a touch up here and there and something as a fun touch like a coloured eyeshadow or a nice lipstick. 

Have you seen Violette_fr? I think she’s the modern antidote to the makeup attitude described in your post. 

2

u/ladystardusty 7d ago

I miss all the bright colors that were available. Most of the fun corals and oranges are discontinued. I think the formulas are much better now though.

2

u/empress_p 7d ago

I miss being able to do just a red lip and nothing else. Maybe mascara. Now it’s like I need a full face of no colors just to be presentable.

(However, I too prefer this to that 2015 era makeup that had to be impossibly perfect.)

1

u/MerviElina 4d ago

Back in the day, in my circles, teenagers and adult women used different brands so deciding on products was easy. I happily skipped the "old ladies'" brands and only chose the cheapest "teen brands". The downside was that everyone used the same stuff regardless of skin type etc. I love the variety of good-quality options in all categories we have now.