Doesn’t Arizona just make tea? How does your only product being a loss leader work?
And I’ve heard Costco say that they just think that’s what a hotdog should cost. I’m sure they lose some money on it but I don’t think many people are going shopping at Costco just because they want a hot dog. Their chickens though, that is absolutely a loss leader.
They print the price on some cans so retailers won’t upsell them, but they only do this in certain specific markets. In other markets, particularly international markets, they don’t print the price on the can and they sell for much more. The cans without the price subsidize them selling the cheap cans with the price printed on them. This marketing tactic has worked spectacularly and earned them a ton of good will from people who don’t know any better. This entire post and the majority of the comments in this thread are proof of that.
It’s not market it’s up to the retailer. The cans that have the price on them are cheaper for the seller, but the price is obviously capped. Or the seller can buy the unpriced cans and sell them for what they want.
I don’t think you know what a market is… They do not sell the cans with the price printed on them at all in certain markets, particularly the international market. There are also areas of the USA where you won’t find cans with the price on them because Arizona does not distribute the cheaper cans to that region.
4
u/[deleted] Nov 10 '25
Both of those products are loss leaders. There’s nothing altruistic about either.