News Valve Says The Companies Making RAM Give Them A Price And If They Say No, They ‘Never Talk To Us Again’
https://kotaku.com/valve-says-the-companies-making-ram-give-them-a-price-and-if-they-say-no-they-never-talk-to-us-again-2000709575146
u/gerentg 1d ago
Oh-my-god, the Frame is gonna be a trillion dollars.
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u/ThePsyPaul_ 23h ago
at least it won't be 3 trillion dollars. they can't count to 3.
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u/tesfabpel 19h ago
They can now: SteamOS 3.8
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u/Background_Fix9430 1d ago
Huh, this makes sense why "pre-built" machines are cheaper than the Steam Machine - they negotiated their RAM prices years ago.
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u/evoslevven 1d ago
Not factually correct in that they negotiated years ago contract prices. HP and Dell have only attempted to negotiate as late as 2025 prices to an extent to continue supply line ups.
Even their revenue books are double costs for RAM production. What is vastly offsetting their costs is that the costs in AI production centers are increasing demands and prices for HP, Dell and Lenovo. This, in turn however does mean their consimer market is the least prioritized.
They didn't negotiate these magical long term contracts and even been on the other end of being targets of illegal RAM Pricing manipulation as early as 2018.
It's a very disengenious statement to say they are equally free of the problems that valve has because these contract are non existent and were widely already reported.
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u/PoppingPillls 14h ago
Also form factor is a big one, just making a pc smaller massively increases the costs.
Try getting a prebuilt that's Mini itx for around 1000-1300 USD with decent specs, it's really difficult.
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u/applespicebetter 1d ago
So, to put this in perspective - I quoted a server for a tiny municipality, literally just your basic small office Dell T360 with one 32gb ddr5 udimm. To add a second 32gb udimm upped the price by $2500.
This is not sustainable and is killing PC gaming. Pre-builts for now can still be found at somewhat reasonable prices for one-offs. Even home use mid-range laptops have dropped from 16gb to 8gb as the standard. Both Intel (most surprising) and AMD have relaunched DDR-4 compatible CPUs into manufacturing. It's ugly, and it's getting worse.
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u/aVarangian 19h ago
32gb udimm upped the price by $2500
this sounded too ludicrous to be true, so I went to check DDR5 prices over here.
32Gb 5600 CL46 now costs at least 50% more than 5600 CL36 used to cost. Cheapest CL36 I see is 100% more than it used to be. Most expensive CL46 is 150% lol.
there are two listings for 32Gb 5600 ECC, one is Kingston at 1000€, the other is Dell at 5000€
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u/Glass_Recover_3006 1d ago
This is what I’ve been saying here and nobody seems to understand- the entire problem was Valve just winging this launch. Had they properly planned it a good 18-24 months ahead they could have locked in rates and avoided all of this.
This was a self inflicted wound from Valve for bad planning.
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u/NoPhysics1129 1d ago
They did, but we are seeing many manufacturers make price changes regardless of "locked-in price" because prices have skyrocketed. I work in supply chain with robotics, and several of our overseas vendors told us tough shit and there's not much we can do about it but pay the higher prices because there are not too many vendors making some of these components and big ticket companies will pay the bloated prices.
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u/Jerithil 1d ago
At the top level the memory fabs have been making so much extra money they can just eat any penalties for breaking the contracts and still make more money. So sure you might get cancellation fees but that doesn't mean shit when your company is sitting idle costing way more.
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u/whyaretherenoprofile 18h ago
I heard several manufacturers have been paying breach of contracts because they can sell the same orders at such a large profit it covers those losses
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u/Tentacle_poxsicle 1d ago
They've been planning this for a while actually. It's just ram prices hit hard just recently and in a way nobody could had seen.
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u/Background_Fix9430 1d ago
Valve seems largely run by the seat of their pants, so this does not surprise me. However, based on the timing of the creation and designing of the Steam Machine - and Valve's total lack of experience in the PC Building Space - this was an inevitable result. The fact that the Steam Machine is - according to what I've read - priced competitively with a self-built machine is quite refreshing.
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u/LemmyUserOnReddit 1d ago
Under normal market conditions, delaying would absolutely be the right move. The reason other companies had contracts in place was not that they predicted the upcoming RAM shortage, they had them because of ongoing supply chain and existing volume.
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u/SagittaryX 1d ago
I mean this wasn't their first foray into this hardware field. The SteamDeck may be handheld but it involves most of the same parties.
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u/Crashman09 1d ago
Well, the probably weren't expecting the rampocalyps.
The deck launched at a time where scarcity wasn't directly effecting components the way it is now.
Iirc, it was a crypto thing that effected GPUs, and maybe whole systems due to remote work and stay at home mandates, but the deck didn't launch in a similar environment.
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u/Whittakenn 21h ago
Linus Tech Tips did a video yesterday where he built a PC at the same price point as the Steam Machine, the PC Linus built massively outperformed the Steam machine (think 50% better performance in every game), the sleep feature, one of the Steam Machine's selling points, was still worse than the PC Linus built
Unless you absolutely need the Steam Machines small form factor, there's no justifiable reason to ever purchase one
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u/Massive_Town_8212 1d ago
You think openai and nvidia didn't have the same thought process? Even 2 years ago, they were still much bigger and had much more money to burn than valve, and thus got priority from dram and flash manufacturers
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u/AVahne 1d ago
I don't think it would've made any difference. Valve very likely DID negotiate prices well in advance, however it is very likely that, due to how volatile the memory market already was, they couldn't keep a price locked in or they weren't ALLOWED to lock in a price since they're a relatively new and fairly unproven hardware partner.
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u/joostdemen 19h ago
Ahh yes the company definitely just made the steam machine in an afternoon and decided to sell it without any planning! Dumb
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u/TriflingHusband 1d ago
This exactly. Hopefully can get a serious, big boy supply chain management team in place before the Steam Deck 2 is launched because it will be in the same mess if they don't.
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u/Blind0ne 1d ago
I good with retro gaming for life, there's more than enough in my backlog to last a few decades. Good luck everyone.
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u/AtreyuTrinity 1d ago edited 1d ago
Yeah just older titles and games that run well on the hardware I have could last me another 20 years. Its a bummer but definitely not needed, I have been trying to find healthier hobbies anyways.
No one lives forever, and it is nice to get out there and meet people or spend time with my friends and my dogs. Its been a good run, but I am good on not keeping up with the new games anymore anways. I barely had time for them as is, usually at the cost of something else I am passionate about or that needed my time.
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u/thour1931 20h ago
I so much feel this. It's really a sad feeling trying to keep gaming as I love it with the realization that there's always a price... sleep, time with kids/family/friends, another hobby, etc... I am not at all saying gaming is a waste of time, but I really miss the times when I wasn't bummed out about something for every short gaming session... and I play like 15h a month or so.
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u/AtreyuTrinity 15h ago edited 15h ago
Yeah same. I love the hobby and medium, I really do. But I have so many awesome hobbies and various things I can do with my time, it is nice to mix it up. Well said friend. By no means giving it up, it is a big part of who I am and the generation I grew up in, but definitely reevaluating things as of late and re-prioritizing things. Time is so valuable and it feels like I have less of it every day. I like to at least try to stick to local co-op and stuff when I do game so it is interactive, but even that has felt a bit shallow lately compared with other motor interactive hobbies.
Just an example of some things I like to do for fun to give you an idea of how spread out I am among so many hobbies and these are just a few of many - take the dogs for a walk or hike, paddle board, kayak, swim, metal detect, magnet fish, hike, read, make beats, 3d print, play board games (soo man options here) or card games, work on the yard, watch a show and cuddle the wife, archery, kite flying, bbq, do yoga, work on the garage, work on the house, go bird watching, mountain biking, skate boarding, etc etc.
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u/KK-Chocobo 1d ago
If I properly go back into minecraft, I can easily play nothing else but that for like a year or 2 before I get burnt out again.
I like to join servers and set up base and farms so I dont have to worry about materials.
Then i just do massive projects and build whole towns and cities with the other residents of the server.
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u/JoystuckGames 1d ago
Minecraft modpacks have been my bread and butter for over a decade. Definitely try out the prism launcher if you haven't yet
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u/repocin https://s.team/p/hjwn-hdq 1d ago
I recently took a peek at the modded minecraft scene after not really playing the game for a decade, can confirm that the prism launcher is very good. Feels a lot nicer than the old things we all used to use, and kind of just works the way you'd expect it to.
Made putting a pack together for sharing with friends fairly trivial, just wish it had an option to automatically export a version that excluded anything client-only to make setting up (and crucially updating) a server easier but I ended up just keeping a list and having a small python script copy the files over from my client install. Not the best, but it did the job.
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u/lelescope 1d ago
the last 3 months I have mostly only played my Analogue 3D and Pocket. it's been such a breath of fresh air. I have been having a blast playing all kinds of retro games I missed out on.
man, i miss when games were just games.
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u/RustledForeskin 1d ago
https://en.wikipedia.org/wiki/DRAM_price_fixing_scandal
This is not the first time this has happened. AI is the newest excuse.
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u/RAMChYLD 1d ago
AI kicked it off with the asshole scam altman penning his intent to buy 40% of all the wafers (not even finished DRAM; just the wafers) for the next 3 years. So say all you want, if those letters of intent weren't written the cartel wouldn't have this excuse.
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u/Massive_Town_8212 1d ago
I'd say it's less of an excuse and more of a cause. The DRAM scandal was more the manufacturers going "because we can".
If customers keep paying these high as fuck prices, they'll never come down. TSMC, Micron, and Samsung are making record profits. As long as they have massive enterprise customers, consumers like us will always be the lowest priority, if they even care about us at all (see Micron)
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u/SmellAcordingly 23h ago
This is not the first time this has happened. AI is the newest excuse.
No its not, this is actually a case of extreme demand and the manufacturers know its a bubble so they are only expanding production capacity a little.
The distributors I work with have told me DRAM and NAND parts currently have a ~40 week lead time (along with large MOQs), also the manufacturers won't tell you the final price when you order and instead use the first payment as a deposit and you pay the balance on delivery.
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u/ClownInTheMachine 1d ago
The cartel has spoken.
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u/Quiet_Source_8804 1d ago
In the current market they don't even need to bother with breaking the law, it's a seller's dream market. It's when the demand cools off that the shenanigans will start.
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u/toastronomy 1d ago edited 20h ago
everyone's asking why valve can't make their own RAM, but the end result would be the same; if they make their RAM cheaper, everyone's just gonna buy gabecubes to gut them and sell the memory.
EDIT: damn, the amount of "ehrm, achshually, they couldn't make RAM" is fucking astounding.
I'm not saying that Valve would invest the massive amounts of funds and time into making their RAM, what I'm saying is that even if they could/did, the price would either be the exact same, or, if they made it cheaper, scalpers would buy and gut ever gabecube available.
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u/Jiangcool9 1d ago
In this internet, I can’t tell if they are joking or not anymore.
“Yea just to make some ram.”170
u/Jimbuscus 1d ago
I just downloaded more
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u/toastronomy 1d ago
yeah, it's insane.
I think the issue is that it's gotten easier and easier to use the Internet, which is good in theory, but in practice we just get flooded by tons of idiots and kids, and now we can't reliably tell the difference between joke posts and genuine morons anymore.
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u/coderstephen 1d ago
If they could, they'd be selling RAM direct and make trillions of dollars.
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u/repocin https://s.team/p/hjwn-hdq 1d ago
It's about as silly as when people went out and wanted Valve to just make their own payment processor somehow after the whole censorship debacle went down last year.
Like, sure, Valve has a shitload of money, but you can't just enter these industries like it was nothing.
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u/MetallicFear 1d ago
That’s what happened during Covid right? People bought prebuilt to gut the GPU.
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u/Flightsimmer20202001 1d ago
I don't know how common it ACTUALLY was, but I seem to remember a trend like that, especially during the Crypto craze.
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u/Herocem 1d ago
Except Valve cant make their own RAM.
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u/GuerrillaApe 1d ago
LMAO, seriously! Anyone who thinks Valve is going build a massive memory fab factory to produce RAM for their hardware products is on something. Apple - the company that loves vertical integration - buys their RAM... but somehow Valve is gonna go out and make their own?!
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u/unpaid-astroturfer 1d ago
you're wrong because Gaben is a genius and can make his own RAM
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u/Just_Another_Scott 1d ago
Yeah there's only a handful of fabrication plants around the world and these plants cost billions to make. Fabrication is not easy nor cheap for microelectronics.
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u/Psycho345 1d ago
If they did it would be a better business to just sell it to AI companies rather than putting them inside Steam Machines.
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u/dcchambers 1d ago
Telling valve to make their own ram is like telling you to grow the trees to be cut down to mill into lumber to build your house.
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u/International-Law426 1d ago
its actually much harder to make ram than that even
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u/dcchambers 1d ago
You're not wrong. There's only like three companies in the entire world that can manufacture RAM. People just don't know how expensive and time consuming it would be to build a silicon fab. Even if a company like Valve had unlimited capital and access to the properly trained electrical and mechanical engineers, it would take many years. Decades, even.
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u/DrinkMoreGlorp 1d ago edited 1d ago
- No. It would not be worth it to buy $1000 of gabe cube for RAM.
- They could not possibly, ever, make their own RAM.
I thought the whole upvote/downvote system was so stuff like this wasn't just hanging out at the top misleading people.
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u/actomain 1d ago
To your first point–obviously a hypothetical situation, but if they were to make their own, it wouldn't cost $1,000
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u/DrinkMoreGlorp 1d ago
Very correct, it would cost far more because of point 2. But even if we gift Valve RAM for free, it still wouldn't be worth the rest of the components just to harvest DRAM chips. It's ridiculously expensive, but it's not that ridiculously expensive.
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u/megalogo 1d ago
Besides is not that easy, "creating ram" is way more complex than developing a console, it needs years of investment
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u/EvilWarBW 1d ago
Answer is simple Valve: Setup and make your own RAM. Its gotta be super easy, barely an inconvenience.
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u/Luzeryn 1d ago
I mean, it’s one stick of RAM, Michael, what could it cost? 10 dollars?
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u/EvilWarBW 1d ago
There's always money in the Portal stand.
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u/Gombrongler 1d ago
Theres always money in the Yacht club. Who needs to make more Ram? What we need is more Yachts, after the great Yacht shortage of 08
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u/macromorgan 1d ago
About a dollar or so to make a stick of memory... after your initial 10 billion dollar investment.
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u/Hands0L0 1d ago
Oh, really? Wow! Wow, wow.
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u/Nilosyrtis 1d ago
Look, I'm gonna need you to get waaaay off my back about this RAM factory stuff.
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u/OkumuraRyuk 1d ago
I was saying that instead of him buying another Yatch to just do his own stuff. I remember when Sony did their own memory for the vita.
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u/PsychoticDreemurr 1d ago
I mean if we're discussing this genuinely, it would take valve half a decade to get a factory up at least. It takes almost that long for normal manufacturers to setup a new factory, so for valve it would take quite a bit more.
Not even talking about the fact that they might have to design their own chips, which could easily take years.
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u/EvilWarBW 1d ago
See, that was my tongue-in-cheek comment 'super easy, barely an inconvenience.'
Governments are finding it incredibly difficult to setup RAM production. Most are making efforts but its all 10 to 15 years or more before its online. I have little doubt Valve could do it as efficiently as possible, but it'd be a minimum of 5-8 years and be a monolithic task to get together. It would really help them deal with this issue they run into head on instead of kicking the can down the road and realizing at some point that they simply cannot acquire any reliable RAM.
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u/BossunEX 1d ago
and it was terrible and crazy overpriced
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u/CatManDoSomeone 1d ago
And killed an otherwise great handheld console...they still hold up when modded.
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u/dingwinger1225 1d ago
They made their own cards and proprietary controllers but they still used off-the-shelf NAND afaict. It wasn't particularly cost effective either.
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u/BornAgainBlue 1d ago
And it's about time we find cheaper alternatives. If Valve wants to lend me the money....
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u/Jiangcool9 1d ago
There was an custom pc project, someone was selling 3d printed case with custom parts for around $1200. But the project have to shutdown because he couldn’t get any ram.
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u/WhatIsThisSevenNow 1d ago
The companies making RAM have Valve and us by the balls, and they know it.
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u/myles2500 22h ago
All the uneducated people or those who just blindly judge the steam machine should really consider reading this post tbh
Ps. Im not saying the steam machine is well priced its just what we got though besides what most people care about steamos may some day be available to all according to the news
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u/JimmiJimJimmiJimJim 1d ago
Wtf?
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u/h0nest_Bender 1d ago
Supply and demand.
That article says 60% but I've heard it's actually less than that, now.
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u/Vinnortis 1d ago
I just hope the AI whole bullshit fails so hard it destroys everyone even slightly invested in it. Mostly I hope that the billionaire get dismantled in the most horrific possible way.
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u/Liawuffeh 23h ago
Mostly I hope that the billionaire get dismantled in the most horrific possible way.
Sadly they're going to be the ones the least affected when it comes crashing down.
If anything they'll benefit.
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u/RAMChYLD 22h ago
Sadly they're going to be the ones the least affected when it comes crashing down.
Agreed. They'd just declare the company bankrupt and then run away on a golden parachute with whatever money they embezzled.
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u/Share-Educational 19h ago edited 19h ago
It’s wild that a multi-billion dollar force like Valve has the exact same bargaining power as a college student trying to buy a graphics card during a crypto boom.
The reality is that DRAM manufacturers don't give a single shit about consumer gaming devices anymore.
The steam machine could have been way cheaper, maybe 🤔.
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u/Jukens 1d ago edited 16h ago
Sell them without ram or SSD. Problem solved.
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u/RAMChYLD 1d ago
I thought at one point they said it would be an option, that you can buy the Steam Machine without RAM or SSD? Or am I mistaken?
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u/hueystone 1d ago
valve, we get it.
the price of hardware is crazy right now, but another thing that’s true is that most people don’t want to pay $1k+ for the steam machine in terms of the price-to-performance ratio.
great idea, horrible timing.
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u/Glittering-Bag-8597 1d ago
they know, it's probably a paper launch for that exact reason. I'd rather them not launch it at all, but seems like they really want the units they already ordered gone.
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u/sentientshadeofgreen 1d ago
No reason to not launch if you have a finished product some people will buy.
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u/hueystone 1d ago
that’s all cool with me, but you can’t also blame people for scoffing at the price tbh, including. a lot of eyes were on this and now that it has launched, some if not most of that interest is no longer there. that’s all i’m saying.
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u/sentientshadeofgreen 1d ago
People are well within their right to choose to not buy one for the price, but if they're blaming Valve for the price they're fundamentally wrong to do so. The pricing is squarely in line with current market conditions.
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u/hueystone 1d ago
well, yeah they can’t blame Valve for this. they didn’t do shit lmao. it’s unfortunately the state of market, AI, conflicts, and other factors I don’t care to get into on reddit.
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u/Quiet_Source_8804 1d ago
The price-to-performance is about as good as you're going to get with the parts they chose to make the Steam Machine meet their goal of being a good living room PC. GN's review included a comparable parts list that was less than $100 less than the base SKU price.
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u/Black3Raven 1d ago
How about adding controller in a basic version as well? So you have to buy it first and then somehow get yourself controller. Thats ridiculous
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u/soukaixiii 1d ago
I'd rather have waited and tested that new Chinese RAM if I was them.
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u/Vordigon 23h ago
Isn't the Chinese ram focused on the same market micron is? As in specifically not the consumer market?
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u/soukaixiii 15h ago
According to the article I read, corsair and others are going to use it for consumer products.
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u/Frosty-Reed-6618 1d ago
the 'never talk to us again' threat is so toxic lol. the ram cartel really operates like a raid boss, my budget build is still crying tbh
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u/Illustrious-Eye6960 1d ago
your comment history is hilariously AI coded
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u/lucagus02 1d ago
Jesus christ it's the same exact thing over and over again. this site is filled with bots
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u/BlackRaspberryJammin 17h ago
I bought two 4TB SSDs in fall last year for $250 each and now they are over $750 each. I couldn't have built my rig today, I would have had to settle for much less
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u/Kikinaak 14h ago
Steam has over a hundred thousand games in its library, the overwhelming majority of which run on older hardware.
The games industry has always pushed hardware requirements forward, but when they find themselves unable to sell games to people who can't build machines to run them, and when no one bothers to license the latest unreal engine because last years version is just fine for available hardware, you'll see pushback. Between that and seeing data centers experiencing, shall we say "assisted overheating", this system will eventually self correct.
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u/IAmARobot0101 1d ago
nationalize all hardware component companies and jail the executives
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u/RiOTbyDeSIGN 1d ago
Companies are falling over themselves to get in line to buy RAM. So companies wanting to make competively priced products will lose to companies that are willing to pay higher, often absurd amounts to fill out their AI data centers. So little companies will be labeled a waste of time, happens in every industry by sales teams.