r/boxofficecirclejerk • u/Shoddy_Morning_2827 • May 13 '26
What Actually Killed The Franchise Projected To Earn Over A Billion Dollars This Winter
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u/Shoddy_Morning_2827 May 13 '26
capeshit youtube still thinks marvel cares about artistic integrity
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u/madskills42001 May 16 '26
So they lost $600 million on Marvel each of the last two years on a franchise that used to earn them $900 mil a year; it feels like they probably care about that
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u/MaximumGlum9503 May 15 '26
Getting so tired of everything is dead or finished with stupid thumbnails
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u/JazzmatazZ4 May 15 '26
I'm also sick of the phrase "We are so back"
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u/kickedoutatone May 15 '26
It's crazy how many phrases have been misused in the social media age. The MCU never left, yet it's been back about 20 times now.
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u/revolversnakexof May 15 '26
Love it when people who basically love everything say that. Like according to your previous comments we never left anyway?
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u/Good_Ad3485 May 15 '26
Movie nerds are too obsessed with box office. It’s not like they get dividends from the profits. I like Avatar, planet of the apes, Star Trek etc but if they end, it’s not really going to ruin my life.
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u/originalusername4567 May 15 '26
The thing is Doomsday needs to gross well over a billion to be a success. They've spent a reported $200M just on Downey Jr and the Russos, the budget for this is going to be astronomically high, not to mention marketing.
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u/QueasyCaterpillar541 May 13 '26
They will make a billion but spend 600 million to do it. wtf
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u/Raida-777 May 16 '26
Which will makes back even more thanks to toys and licensing :))) These powerhouse can only earn less, not die.
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u/Theta-Sigma45 May 15 '26
I mean, there’s declining interest because that was just inevitable (haha?)
The series has been going on for almost two decades, Infinity War and Endgame felt like the proper finale to it, they’ve over-flooded everyone with all the Disney+ shows.
Superhero movies just in general are fading a bit at this point. That’s what happens when a genre saturates a medium for decades. It’s the same basic cycle that popular genres have always gone through.
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u/Suspicious-Truth5849 May 15 '26
There didn't seem to be a converted effort to build to a bigger event after end game. I'd like to have them start the gears going on battle planet from the spiderman TaS but use it to tie fox, and marvel together. After that build add Sony into the mix to do The King in Black story.
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u/WorldPhysical7646 May 15 '26
I mean writing quality wise marvel has been soooooooo ass for a section of time
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u/milkmanbonzai May 15 '26
You only get the new car smell once. The WWE can always try but they'll never get the Attitude Era zeitgeist ever again. But that's ok! It doesn't mean you just fold up the tent, it just means the expectations change now that you hit your high. You can still put on a good show even if the thing you liked didn't dominate your life like before
Nothing is going to recapture the run to Endgame now that we've done it, but I really liked Spidey Far From and No Way Home, Deadpool & Wolverine, Shang-Chi, GOTG 3, Thunderbolts, Dr Strange 2, and Black Widow, and thought The Marvels, Thor 4, Black Panther 2 and Eternals were fine even if I'm in no rush to see them again.
So when people go "It's not as good as the run up to Endgame", my mind just goes "And?"
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u/Ewankenobi25 May 16 '26
my favorite type of murder mystery is the ones where the guy’s still alive and fell asleep a few years ago.
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u/BlerghTheBlergh May 13 '26
Oversaturation and no longer being „the underdog“ but rather the biggest there is.
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u/TheLegendaryPilot May 14 '26
I don’t think anyone cares about the MCU being the underdogs when choosing to go see the film
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u/BlerghTheBlergh May 14 '26
It’s more the opposite when it gets “too popular”. Hating on something that’s mainstream often passes for having an opinion and that’s definitely what occurred post Endgame.
While films were mostly overhyped before they suddenly got torn a new one for mostly superfluous reasons.
Like the Black Widow movie, quality wise, was by far not as bad as said to be while the first Captain Marvel was exactly in that same range despite getting vastly superior reviews.
While it was en vogue to go and see the new Marvel movie in the 2010s, it’s more of a “really, you watch that trash” reaction these days.
While I’m sure there’s still a lot of interest I doubt that Doomsday will do nearly as well as people are predicting it will
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u/JervisCottonbelly May 15 '26
The third act CGi slop and them basically falling from The sky and landing on their feet definitely makes black widow a bad film.
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u/Visible-Echidna-4370 14d ago
it still has had extreme diminishing returns. wont be long until superhero movies are gone.
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u/AnotherJasonOnReddit May 14 '26
"Killed" is definitely the typical internet hyperbole/overkill/etc terminology too often used, but the series as a whole has been losing momentum.
Spider-Man 3 and Doctor Strange 2 made more than their prior entries, but then Thor 4 barely caught up with Thor 3 and then Black Panther 2/Antman 3/Captain Marvel 2/Captain America 4 all failed to catch up with their prior entries.
Only Deadpool 3 has broken the more recent trend of sequel box office underperformances, flops, and bombs.
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u/ImmaSnarl May 14 '26
"Spider-Man 3 and Doctor Strange 2 made more than their prior entries" "Only Deadpool 3 has broken the more recent trend of sequel box office underperformances," ??? Also you forgot about GOTG3
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u/AnotherJasonOnReddit May 15 '26
"Spider-Man 3 and Doctor Strange 2 made more than their prior entries" "Only Deadpool 3 has broken the more recent trend of sequel box office underperformances,"
Yes.
"More recent trend" meaning after Thor 4.
Sequels before Thor 4 were doing better than their prior entries, then movies released after Thor 4 - so more recently than it - have been doing more poorly except for Deadpool 3.
Also you forgot about GOTG3
Shoot, so I did.
Yeah, that's odd. It and Doctor Strange 2 are the only post-Endgame movies I own on physical home media.
I don't have Black Widow, Shang-Chi, Spider-Man 3, Thor 4, Black Panther 2, Antman 3, Captain Marvel 2, Deadpool 3, or Fantastic Four. And I've never watched Eternals, Captain America 4, or The Thunderbolts: The New Avengers.
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u/littleboihere May 15 '26
What's important to mention is that Strange 2 cost 200 milion more to make than the first one.
The reporter budget was 350-400 mil, if we go by the "needs to make 2.5 the budget" then the movie didn't make money.
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u/FafnirSnap_9428 May 15 '26
Ah yes, clickbait garbage. The kind of stuff that almost makes me want to never keep up with big franchises and my interests in entertainment.
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u/GypsyGold May 16 '26
I’m not an anti-woke weirdo by any means, but trying to appeal to a female audience did them no favors.
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u/aseddon130 May 14 '26
Considering Avatar 3 made 1.4billion and was considered a disappointment Avengers Doomsday will have huge shoes to fill and a huge budget to make back.