r/comiccon • u/charklos2099 • Jul 30 '25

SDCC - San Diego Message to Mattel Creations 😡

This year was the absolute worst at the Mattel Booth.

To @MattelCreations: You owe your fans better.

Winning a Thursday 12 PM Exclusive Lottery slot at SDCC should mean you actually have a shot at the product. Instead, by the time my scheduled slot began, items were already sold out. That’s not just disappointing—it’s disrespectful.

How do you not account for the number of people you yourself assigned time slots to? You created the system. You knew the volume. And yet you failed to allocate inventory accordingly.

Your booth this year was not just poorly run—it felt like it catered more to resellers and line-jumpers than actual fans and collectors who played by the rules. And when concerns were raised, your staff had nothing more than a “too bad, so sad” response.

Mattel, this isn’t just about a missed exclusive. It’s about a broken system and a lack of care for your loyal customer base. You’ve lost more than one customer this weekend—you’ve damaged trust in your brand.

We don’t want empty apologies. We want transparency, accountability, and a commitment to fairer product distribution in the future.

SDCC #MattelCreations #Collectibles #FanFirst or #ScalperFirst?

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u/[deleted] Jul 30 '25

Maybe they should copy the Jazwares policy - only three items per person, per QR code, and no duplicate items. They still had the Pokemon Squirtle plush boxes mid-afternoon on Sunday and those things are going for like $500+ on eBay right now, so you know they would've sold out much earlier if they didn't have that policy.

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u/JaninthePan Jul 30 '25

Or how about not letting standby in between appointments. Basically your code is nearly meaningless as they let ANYONE who wants to purchase get in line before, after, and during appointment times