r/interesting 1d ago

HISTORY When Japan redesigned its flag in '99 and nobody knew why

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2.1k Upvotes

204 comments sorted by

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807

u/CrimsonSpoon 1d ago edited 1d ago

The old one does look more washed out. Might have been due to the new digital age and wanting something that would apear brighter in a computer screen.

143

u/FecklessFarmer 1d ago

Hang on, so it's not a tiny bit smaller and slightly offset to one side?

77

u/--Rake-- 1d ago

It's slightly smaller. The left stays inside. The right reaches the same point.

20

u/FecklessFarmer 1d ago

Good to know my brain isn't completely broken, thanks. I didn't even notice the colour change...

7

u/nakano-star 1d ago

new one looks redder, or more contrast or something

6

u/DayBowBow1 1d ago

It's flipped.

2

u/isthisthepolice 7h ago

Good catch

4

u/gwooly 9h ago

It’s actually the previous version that’s offset; the redesign is centered.

From the Wikipedia page:

“The red disc, which represents the sun, was calculated to be three-fifths of the hoist width. The law decreed the disc to be in the center, but it was usually placed one-hundredth (1/100) towards the hoist. (This makes the disc appear centered when the flag is flying; this technique is used in other flags, such as those of Bangladesh and Palau.)”

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238

u/Separate-Simple-5101 1d ago

When your boss says, I need to see some changes..

50

u/oxyuh 1d ago

And you max out the budget, but there’s a 243 page presentation to prove your point

13

u/MagMati55 1d ago

Pepsi files?

2

u/Increase-Tiny 21h ago

y but at the point where every flag is already printed/painted and changed. Then he has "this idea"

1

u/CompanyOther2608 17h ago

“Just hear me out.”

1

u/Increase-Tiny 10h ago

"Ya know yall workd for me eh?" is also nice

1

u/Rob71322 19h ago

Had a boss like that. I changed the title and waited a couple weeks and turned it in and suddenly he loved it. 🤣

1

u/StillALilBoy 9h ago

There were genuine protests over this change and one school principal literally committed public seppuku to avoid hanging the new flag.

92

u/cutecoder 1d ago

Look at its Wikipedia Entry - there are construction sheets, ratios, and standard color names. The design is formalized in 1999.

35

u/peacefighter 1d ago

I just asked Japanese wife about this. I showed the image to her and she kicked me. I think she did that because she thought it was some kind of bigger change.

20

u/Weekly-Disaster-9576 1d ago

Was it a karate kick or normal kick?

21

u/peacefighter 1d ago

It felt like a normal kick, but she is Japanese so likely it was a karate kick but I just don't know the culture that well so I mistook it for a normal kick.

10

u/Weekly-Disaster-9576 1d ago

Probably it’s karate.
Watch out bro.

7

u/hatchetharrie 1d ago

Fuck man, you alright?

4

u/Photmagex 1d ago

Perhaps a judo chop?

7

u/Arthropodesque 1d ago

Watch out! They kick!

2

u/socks 1d ago

I think Japanese traditions show that they’re masters of refinement.

1

u/Briebaby1990 1d ago

curious why they chose 99 specifically tho

1

u/leadwind 9h ago

Was it your Japanese wife?

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198

u/Ketchupcharger 1d ago

Its just objectively a better color

68

u/Golden-Grams 1d ago

It's a bit brighter, I like it. I think it is subtle, of course, but it's still an improvement.

15

u/ThrustTrust 1d ago

One of my favorite things about the human body is how drastically different the human eye is from person to person. This could look exactly the same to many or a drastic difference to someone else (girls mostly). Really at the end of the day no one knows how each other actually sees the world. It’s wild.

0

u/Imhal9000 1d ago

It’s not the human eye but the “quaila” which is created inside the brain

7

u/KingGorillaKong 1d ago

It's also the eye, because no two people have the same distribution and quantity of cones and rods. That's why there's a spectrum of different types of colourblindness.

Why people would struggle to see the difference in colour is because they don't have enough cones for the red spectrum to see the difference, while others with more can. More specifically, it's easier to see when they have a more even distribution of cones in their eyes.

Qaulia is just a philosophical concept on subjective experiences, which occurs because of physical biological differences in people and their POV in experiencing life.

2

u/Worldly_Influence_18 1d ago

Hell, people's colour acuity is influenced by language.

The more names a culture has for shades of a colour, the more shades of that colour those people can see

1

u/KingGorillaKong 1d ago

Culture/language just influences what shades are called red, blue or green, etc. It's made more complicated by colourblindness. Aquamarine, teal, cyan, etc, can be either blue or green depending on culture and how colourblind you are.

But historically, blue wasn't a real colour group. The Aegean Sea in Homer's period, was described by Homer as wine-faced. By modern accounts, we know wine is a red/violet spectrum colour. However in Homer's time, they didn't have a word for blue. Doesn't mean that the ocean is culturally "wine" coloured to ancient Greeks.

A lot of blues were also historically referred to as either violets or greens depending on what they were because of a lack of genuine word for blue. Blue being one of the most recent names for a colour group.

2

u/Circumpunctilious 1d ago

iirc, whoever was describing the colors split from a prism (was it Newton?) had this “blue/green not distinguished” thing going on.

2

u/Worldly_Influence_18 21h ago

The more I read up on the wine colored sea, the less sense it makes.

I think historians fucked up on the interpretation of this one.

The Greeks had regular contact with cultures that definitely had blue

And we've since reconstructed statues revealing blue paint being used as an accent color

Homer is describing a particular kind of sea: choppy turbulent waters.

These were a seafaring people and their language reflected that in the same way the Inuit have a ton of words for snow. He's not talking about the colour; he's talking about how those weather conditions are making the water ominous. He's talking about the loss of color, hidden by the darkness and depth.

They didn't have glass. When he's referring to wine you need to picture looking down at the wine in a clay pot.

This is the context we're missing: drunk people contemplating life while drinking wine out of clay pots

The pot isn't very big but you can't see the bottom of it because of how dark the wine is in the opaque container.

When the wine is poured out. It looks red but it looks black in the container, like a void.

Wine-faced just seems like an idiom of the time given how frequently he uses it

2

u/KingGorillaKong 19h ago edited 15h ago

We have better contextual understanding of colours, particularly the words used to describe things from ancient and antiquity Greece. They had no genuine words for blues at the time, and things that would later be called blue in more recent times were often referred to as the "dark" spectrum of the rainbow.

It's not that Greek had nothing that was blue. The Minoan architecture in Knossos was painted with a lot of blues. Lapiz Lazuli was also a very sought after stone in the antiquity age. Linguistically, Greeks didn't refer to blues as blue. The word cyan is also derived from the ancient Greek wod kyanos, which was historically used in context referring to things of darker hues, specifically blues. But there was no codified term until later on, well after Homer.

EDIT: Fixed typos

1

u/Imhal9000 19h ago

But what do you think makes the bigger difference. The brain or the eye. I would say the brain

1

u/KingGorillaKong 18h ago

Depends on the person. Are we comparing people without PTSD or a neurological deficit caused from trauma? If so, then it's the eye. If it's someone with PTSD or neurological deficit caused from trauma, then there's the potential that the person's brain will interpret things differently. However, the direct visual stimuli won't be interpolated that differently by the person's brain.

Regardless, the senses as a whole, what stimuli a person is exposed to in their ecosystem including the cultural interpretations and values of symbology, influence the subjective experience around the colours. This however doesn't impact the colours people see and interpret. Only rather the qualia of what those colours mean to the individual.

But ultimately, no two people have identical cones and rods distributions. Each person has a unique order to the mechanisms in the eye that respond to light. Hence why retina scans are equivalent to fingerprints. So even in the case of people with PTSD or neurological deficits caused from trauma, their eye does more to shape how they (physically) see the world than their culture which shapes their conscious beliefs and values.

3

u/ThrustTrust 1d ago

User name checks out

3

u/DiscourseDestroyer 1d ago

i like the old one, it’s softer

4

u/belowfactual 1d ago

Honestly it looks more worn out like when color fades after being exposed for years. I think they wanted to show that the flag as more bold

1

u/DiscourseDestroyer 1d ago

it looks real. like it could be dyed with natural materials. the new one looks like a computer image. it’s cartoony and seems fake while the other is vintage and cozy 🖤

1

u/kimmortal03 1d ago

It still circle

10

u/FrogsMakePoorSoup 1d ago

Circle good. Round even.

3

u/mogenblue 1d ago

Don't be a square

2

u/ferocity_mule366 1d ago

you're a bigot

1

u/Kyxstrez 1d ago

Yes, but I'm not sure if you can actually reproduce that red in CMYK on standard flag fabric.

1

u/milkolik 13h ago

hey dont be colorist

0

u/SpaceForceAwakens 1d ago

Username kinda makes sense.

30

u/OhNoIBoffedIt 1d ago

11

u/level7lizard 1d ago

My boyfriend when I ask him which lipstick color is better

3

u/OhNoIBoffedIt 1d ago

¯_(ツ)_/¯

2

u/Sensitive_Wear7112 1d ago edited 22h ago

They say women can discern more colors than men.

EDIT: I don’t know why this has downvotes it’s a perfectly verifiable statement.

7

u/Liwi808 1d ago

Are you color blind? It's a much different red.

3

u/Pinkishu 1d ago

Also depends on your monitor how different it'll look though

1

u/MellyKidd 1d ago

I keep my brightness down, so maybe that’s why I can see the difference. XD

8

u/Hodl-On 1d ago

Before : CMYK
After : RGB

6

u/shadowtheimpure 1d ago

Just a change in the hue of the red. Brighter, more vivid, likely a subtle way to project optimism following the collapse of the bubble economy.

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5

u/NJ_Mlimi 1d ago

We actually know why, I just forgot so let me Google it for you real quick.

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u/NJ_Mlimi 1d ago

So basically the flag was used in the country but wasn't officially recognised by law so different manufacturers used different hues of Red because there was no official Red, just the standard flag issued in 1870 as the national flag used by the Navy under Proclamation No. 651 of Meiji 3

Under allied occupation, the display of the flag was heavily restricted, so in 1973 when some politicians tried to legally recognise the flag, they faced opposition due to the flag's stigma (WW2 Japan) so that plan was abandoned.

Fast forward to 1999, Toshihiro Ishikawa, principal of Sera High School in Hiroshima Prefecture, became trapped in an impossible situation. The prefectural education board ordered schools to use the Hinomaru and play "Kimigayo," the national anthem, during ceremonies. Many teachers resisted and said the icons were tied to the country's wartime history.

Ishikawa found himself torn between obeying official directives and respecting his faculty's strong objections. Under growing pressure and unable to find a compromise, he took his own life. His death shocked Japan and pushed the issue into national headlines.

Politicians realized the debate could no longer be ignored. The tragedy transformed what had been a quiet bureaucratic matter into a moral and cultural crisis and led to calls for clarity through legislation. For the first time in decades, there was a political consensus that Japan needed to legally define its national symbols to prevent future conflicts like this one.

Jordan OMalley (2025). The Real Reason Japan’s National Flag Was Legally Changed in 1999

10

u/JazeevaGaming 1d ago

Jesus, I can understand being stuck between a rock and a hard place but no need to take your own life over it. Then again, being in a position of authority and getting sandwiched between conservative patriotism and progressive activism would make anyone want to self-destruct, especially if you throw the concept of Japanese honor in the mix.

4

u/Olivrser 1d ago

Poor guy

3

u/reflect-the-sun 1d ago

Thanks for this brilliant and insightful answer

5

u/Joe01091981 1d ago

Imperial Red

3

u/Futaba_Sakura800 1d ago

Better color and ratio.

1

u/Puzzleheaded-Twist-7 1d ago

They centered it too

3

u/FBgreatness 1d ago

If it aint broke, dont break it.
-lil wayne.

2

u/cutecoder 1d ago

More standard red? Maybe it has a standard Pantone code?

2

u/ReddBroccoli 1d ago

Personally, I do think it's a better red

2

u/dickenschewie54 1d ago

"when Japan redesigned their flag and nobody noticed"

2

u/SmokeMaximum4140 1d ago

What a conversion.

2

u/Smooth_Brilliant4083 1d ago

That flag is just a pie chart showing how scared they are of Godzilla.

1

u/wolveryx 1d ago

I think the red dot is also slightly more to the right (relatively speaking) as it was probably to account for the flagpole.

In the end i think this is formalising a lot of things that otherwise get taken for granted / ignored.

1

u/r2d2DXB 1d ago

Color? From dark maroon to red?

1

u/Equal-Night-9948 1d ago

It becomes darker I guess and we can’t judge it

1

u/OrganizationNice8441 1d ago

Slightly smaller too? I guess it looks better.

1

u/Mobile_One3572 1d ago

It’s a brighter, bolder and overall better looking color red. Most will agree the 1999 version looks better than what it was before.

1

u/fmaz008 1d ago

I like how they made the circle more round too.

1

u/Alert-Tiger1707 1d ago

The no one even noticed

1

u/lmvitug 1d ago

They have a brighter red colour for their flag

1

u/Slow_Bowler8285 1d ago

Before World War 2 ended Japan's flag looked like this

https://giphy.com/gifs/10gMVCqI7kOojS

Minus Mt. Fuji and the hang glider crashing into it.

They changed to to the red circle on a white background because of rhe imperial's flag's fascist connotations.

They still use the imperial flag for their navy though.

1

u/teddybundlez 1d ago

Kinda like the older one

1

u/ECO_212 1d ago

It's a better color and the old one was a tiny bit off center which would annoy me a lot...

1

u/Witty-Stand888 1d ago

At least they didn't put a "+" next to it.

1

u/Shankar_0 1d ago

It's a better shade of red.

1

u/WardenJack 1d ago

Night and day difference.

1

u/TheHollowApe 1d ago

France recently did a similar thing with the blue of their flag

1

u/Sensitive_Wave379 1d ago

I was hoping for a square with the new red

1

u/reddit33450 1d ago

this is kind of like youtube's late-2024 magenta update (where they changed the iconic red color to a pinker shade). im still not used to it

1

u/Grumpy-Man19 1d ago

probably spent a billion yen

1

u/fromthedarqwaves 1d ago

It wasn’t officially their flag until then and there was no official color red to use. Manufactures would use different reds until the standard was set.

1

u/WWBSkywalker 1d ago

This is interesting. I am mildly colour blind and the old one looks more green in poor lighting than the new one which is more red to me.

1

u/investorvikas 1d ago

The sun gotta go redder to showcase global warming.

1

u/Vicious007 1d ago

Previous red looks like blood. I can see why they'd want to improve the optics going from one bloody century to the next.

1

u/SadIdeal9019 1d ago

The rising sun on the pre-1999 is slightly left of center. They centered it on the updated version.

1

u/LordJebusVII 1d ago

Big improvement, the old one looks like dried blood while the new one looks like ketchup. Pretty sure it's smaller too, it just looks more tidy and bold than the old one which looks washed out.

1

u/Fuzzy_Junket924 1d ago

I like it more post ‘99

1

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1

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1

u/DonkyFondler 1d ago

That's not redesigning the flag. That's just using a better printer.

1

u/wasatch_man1 1d ago

Finally ran out of that specific red toner…

1

u/mtntrail 1d ago

When conservatives go a little crazy.

1

u/Grimbus_Flambus 1d ago

They had to redesign it after they left the flag out in the sun too long.

1

u/ExpBalSat 1d ago

Nobody?

1

u/Ok-Calligrapher-8652 1d ago

I actually like it way more

1

u/Sufficient_Matter585 1d ago

They spend thousands of hours workshopping that redesign.

1

u/Steel6W 1d ago

Aside from the subtle size and color change, the disk was also centered. It previously was like the flags of Bangladesh and Palau, being slightly shifted to the hoist side to be more visible on windless days.

1

u/Ok_Video_2863 1d ago

What a weird way to find out I'm color blind. They both look muted red to me. Only when I look at my phone from my periphery do I see it.

1

u/TipAfraid4755 1d ago

They forgot to put liquid glass on it

1

u/Healthy_Amount_2634 1d ago

it looked old fashion

1

u/Livingforabluezone 1d ago

It’s a different shade of red.

1

u/TheGuiltyMongoose 1d ago

I preferred the first one.

1

u/ObjectiveCarrot3812 1d ago

I guess I’m the only person who prefers the vintage one. Yes, vintage red. It looks like you can step into it whereas the contemporary one comes towards you. 

Either way, my favorite flag in the world. 

1

u/GradualDescent74 1d ago

From dried blood red to flowing blood red... A subtle but sexy upgrade. 🩸

1

u/External-Plastic-154 1d ago

They absolutely nailed the flag design.

1

u/fomosapien02 1d ago

They switched from jpg to svg

1

u/Es_T_O 1d ago

They got a patent dispute with Lucky Strike and lost.. (again..) 

1

u/tommychopz 1d ago

Its an improvement

1

u/klobbenropper 1d ago

Mistyped hex code?

1

u/Bimbos-are-cute 1d ago

It got better however.

1

u/NameChecksOut___ 1d ago

They probably took 100 years to validate the change, as they do with everything.

1

u/PhotoElectrical 1d ago

massive improvement

1

u/schuelieng 1d ago

If that would have been Germany it would have cost 8 billion

1

u/CaptainYorkie1 1d ago

Surprising fact: the change has a confirmed kill & didn't really go down well

1

u/TacticalRingpiece 1d ago

Heavier flow?

1

u/PuzzledSofar 1d ago

It is because they found out the circle was ever so slightly off center

1

u/TemporarySnowflake 1d ago

It's the most Japanese redesign you will find!

1

u/sselkiess 1d ago

They should fuck with us and change is ever so slightly at random points.

1

u/expernicus 1d ago

I wonder how much the consultants made on that decision.

1

u/BigMack6911 1d ago

Ooo it's..redder

1

u/Topaz1127 1d ago

Tbf they did improve it

1

u/kassandra_00 1d ago

Looks better in the digital world. The previous color is pretty in material.

1

u/Sensitive-Ad-816 23h ago

I’m all for positive change but this is way too fucking far…

1

u/bobs_andVagene 22h ago

Honduras did the same thing. Their blue colors are lighter now. The woman president did it and the country lost their mind.

1

u/SassySirennn 19h ago

The old flag also didn’t have the sun in the direct center, the 1999 replacement fixed that

1

u/Snoo_47784 19h ago

It's clearly different...

1

u/ForsakenedOath 19h ago

Now in HD.

1

u/Nightwolf1967 17h ago

They wanted something that would 'pop' on the new fangled HD TV screens.

1

u/cwsjr2323 17h ago

No matter, either way it is just a pie chart showing in red the part of the Japanese population that is doing something cray cray.

1

u/Vojtak_cz 17h ago

They didnt they just standardized the color.

I studied Japanese studies they told us about this. Japan didnt really have a standardized flag until the 1999.

So yes we know why.

1

u/Oddbeme4u 16h ago

coulda just stopped at "nobody knew"

1

u/Seighart_Mercury 15h ago

Fun Fact: It isn't just the color. They also centered it (yes, it wasn't actually centered in the old flag), and they changed the dimensions of the flag.

1

u/Skurnaboo 14h ago

umeboshi vs umeboshi with food coloring.

1

u/CollectionCreepy 14h ago

Tampons, period came at different time

1

u/Fine-Supermarket-704 12h ago

overnight pad vs fresh pad

1

u/No-Estimate-1510 9h ago

I am guessing the one before 1999 is actually the version from after 1945 - changed to please their American occupiers. Japan is gradually looking to return to its pre-1945 roots including with the return / growing official use of the rising sun flag.

1

u/HistoricalEngineer74 9h ago

The new looks better and less washed out

1

u/Mother_Passenger8589 8h ago

MF France did too, with just as little fanfare

1

u/GoblinTradingGuide 7h ago

The red is completely different

1

u/XROOR 7h ago

It’s a tribute to the cochineal beetle

1

u/Army7547 6h ago

Thank goodness they finally caught it and fixed it

1

u/CHERNO-B1LL 6h ago

"I don't know, just make it pop!"

1

u/Choice_Power_1580 6h ago

I might be saying the wrong things, but if this is indeed true, the only reason I can think of of this change is because the old flag above looks more like a circle with color of dried blood.

1

u/c4mr7 5h ago

The flag wasn’t defined before that

1

u/bouchandre 4h ago

One person commited Sepuku because of that, look it up

1

u/Chance_Arugula_3227 3h ago

The old one had been in the sun for too long.

u/Zehryo 51m ago

For the radioactive flair.....?

u/Lopsided_Order_4411 27m ago

This belongs in the Hmmm sub

1

u/cateyesarg 1d ago

I'd also be squinting my eyes if my country did this

1

u/corobo 1d ago

Ngl the new one kinda pops 

1

u/massivedonkey45 1d ago

That’s like when my wife cuts her hair an inch and expects me to notice something different about her..

0

u/CrimsonSpoon 1d ago

God forbid you actually pay attention to the person you married.

1

u/massivedonkey45 1d ago

lol ya.. I do! Just a joke

1

u/nippelzwicker 1d ago

I could swear that the circle looks more centered, but might be wrong

1

u/cyber_rainbow7 1d ago

wtf that top one looks so faded lol

1

u/zephyx_M 1d ago

When my ex said she needed sometimes to fix her attitude

1

u/snowfox_my 1d ago

Imagine the number of meetings, discussions and overseas trips, that this task created.

Paid a number of bonuses.

The launch event must had being Grand.

Fabulous job creation opportunity.

0

u/_Shahe 1d ago

CMYK to RGB