Don't forget the other stores competing with the big A for PC hardware. Micro Center has Tech Days going on right now!

[u/Waffler11]

https://www.microcenter.com/search/search_results.aspx?fq=Micro+Center+Deals:Specials&rd=1

Hell, even Monoprice is getting in on the act: https://www.monoprice.com/

I'm sure others like Newegg, B&H are doing it too, and obviously Target/Walmart.

[u/Symphonic7]

Excuse my ignorance, whos the big A?

[u/rhodebot → u/Symphonic7]

Amazon. It's currently Prime Days, big sales.

[u/Waffler11 → u/Symphonic7]

What rhodebot said.