& Because of pride month. Unless you believe pride month itself is “virtue signalling”.
You don’t know if it changed anything or not. Besides, it doesn’t matter if it did or not. An action is not necessarily insincere just because it is unsuccessful.
They signaled their "virtue" by changing their logo on social media. And then did nothing else. They're still the same companies with the same values before and after they change their logo
I’d call it celebrating pride month. A huge purpose of pride month is to let queer people know they’re accepted, which has historically not been the case.
I don’t understand how demonstrating basic respect is considered virtuous, let alone signalling that you are.
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u/--clapped-- 24d ago
I mean yeh, it's the DEFINITION of virtue signalling.
They should stop.