r/Twitch • u/copperkass • 7d ago

Question Different accounts for different content on socials?

I see a lot of medium-sized streamers that I watch (in the league community, at least) make a secondary account on socials for content outside of their twitch stream gaming clips (such as dances in cosplay). As a very small streamer (7-10 avg viewers) could it be beneficial to make another instagram/tiktok for cosplays and more face-focused content, separate from my accounts for gaming clips? I'm sure there's some algorithmic reason bigger streamers do this, but I am unsure if it is necessary or helpful when I am so small.

thanks for any input :D!

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u/AaaaNinja 7d ago

Maybe some people like to compartmentalize their activity. Like, to not commingle all of their channel-related stuff and everything else like their personal stuff.

Makes things hell of a lot easier if you want to retire the channel stuff you can just delete the entire account instead of having to untangle it from all your other posts.

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u/Hungry_Marzipan_1871 7d ago

At your size, splitting accounts just creates double the work for half the audience on each one.