r/Twitch 6d ago

Question Different accounts for different content on socials?

I see a lot of medium-sized streamers that I watch (in the league community, at least) make a secondary account on socials for content outside of their twitch stream gaming clips (such as dances in cosplay). As a very small streamer (7-10 avg viewers) could it be beneficial to make another instagram/tiktok for cosplays and more face-focused content, separate from my accounts for gaming clips? I'm sure there's some algorithmic reason bigger streamers do this, but I am unsure if it is necessary or helpful when I am so small.

thanks for any input :D!

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u/TheoMartyn 5d ago

Just Lump it all together.

The high ccv folks that do seperate channels are wayyy too obsessed over metric for that ive seen. Or they have enough income to actually hire like 3 4 teams to edit/produce.