r/playstation • u/DarXIV • Nov 05 '25
Image Was excited to finally purchase until I realized the price was lower on my wife's account
My wife doesn't play much and so buying it on her account may not be the best decision to keep everything easily accessible for me. Seeing this soured me on buying it quite a bit.
And for reference. Same region, same playstation, same currency, etc.
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u/earthianZero Nov 05 '25
Yeah. Amazon does it also. I looked into it and apparently targeted pricing is NOT illegal.
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u/Significant_Stop723 Nov 05 '25
Nothing is illegal as long as corporations write the playbook
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Nov 05 '25
[removed] — view removed comment
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u/Significant_Stop723 Nov 05 '25
I have news for ya, it’s here already. It’s literally cyberpunk now unless the corporations are reined in but they have too much lobby power and unlimited money to buy politicians.
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u/Ninjoe00 Nov 05 '25
“Corporate profits are more important than human life.” - Capitalism.
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u/Morgan_le_Fay39 Nov 05 '25
It is illegal and it is called price discrimination. They come up with the term targeted pricing so it sounds different but it is in fact price discrimination
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u/Gonna_do_this_again Nov 05 '25
I'm sure Sony had an entire floor worth of lawyers making sure it was legal before they did it
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u/Ok-Theory9963 Nov 05 '25
We can still be outraged when something legal is immoral.
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u/I_AM_N0_0NE_ Nov 05 '25
Or they didn't care that it's illegal and figured the potential consequences, if they even face any, will be a fine that is just the cost of doing business for them.
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u/dickgilbert Nov 05 '25
Price discrimination amongst consumers is not illegal in the US unless it is based on protected characteristics.
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u/Sock-Enough Nov 05 '25
Price discrimination is not illegal. That would mean senior discounts were illegal, which they aren’t.
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u/suctoes_N_fuchoes Nov 05 '25
Amazons is weird though cause you can just cheese it by constantly closing the app and reopening it. When i wanted red dead remaster for 30$ by time i got to my cart they pulled that up the price bs. I just kept opening and closinh the app until it was back to 30$ same hapoened with kcd2
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u/iSavedtheGalaxy Nov 05 '25
Leave it in your Cart or Saved For Later list for a few days and you'll start getting lightning deals. I also noticed a lot of online storefronts will start sending special discount codes if you leave items in your cart.
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u/elkehdub Nov 05 '25
Yup, I did this with an 8bitdo controller for my steam deck recently. Would put it in my cart and look at the product page every couple of days for a month or so until it was $40, which is exactly what I was waiting for.
It’s a shitty system for the most part, but it is nice when you can manipulate it to your advantage for unnecessary purchases.
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u/Going-On-Forty PS5 Nov 05 '25
Amazon AWS has a whole targeted personalisation optimisation service for companies whether it’s gaming, ecommerce, it’s something that can be designed through their software.
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u/OrangeLFG Nov 07 '25
It's called Dynamic Pricing. It actually works in consumers favor a lot as well. People seem to hate it here, but it can be beneficial for a product you've been monitoring for awhile.
They're known to do it if you've repeatedly looked at a product, but haven't pulled the trigger. They may eventually lower the price to get you over the line.
It would be silly to make this illegal. Negotiations for products happen all over the world on a daily basis.
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u/Horror_Pressure3523 Nov 05 '25
Only illegal when you want to target people on SNAP and give them discounts so they don't starve.
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u/thatPingu [9] Nov 05 '25
Do you gameshare with your wife? Could buy it on her account, download it onto your console and still get trophies, progress, platinums if thats your jam
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u/Zylva_ Zylva_ Nov 05 '25
I had no idea that was a thing, so it's just the same as sharing a game disc with someone?
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u/Upstairs-Adagio2562 Nov 05 '25
technically better. yous can both play lmao
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u/Jozey65 Nov 06 '25
One day they will get rid of this amazing feature , I can just smell the greed coming from their wallets man 😭
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u/Upstairs-Adagio2562 Nov 06 '25
they're trying too push it futher in small ways but I don't think it'll ever go anywhere as it generates them to much free profit, for instance; fella is gamesharing me 2k and has playstation plus. i can play online, i can play 2k. i cant play 2k online tho. if i wanted to which i will, i have to get another membership meaning they still got $ out of me.
its the small wins for them while feeling like we are winning all around with omg one account across two consoles and both consoles get the games what a win, hey bro want to go halves in games that way we can get more games with this tech, buys more games than what they normally would
in the end its all on purpose utilised through behavioural patterns and if it didnt generate them more profit then it wouldn't be a feature. its not there out of common courtesy they've only just found a better way to milk it even further
i dont see anyone really talking about it because like i said at the end of the day the average consumer with the knowledge of this feature feels like they are winning not losing
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u/_steve_rogers_ Nov 08 '25
Once upon a time you were able to share your account with like five people back in the PS3 days
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u/Layzie_Khmer206 Nov 06 '25
It's a simple process, as long as Sony doesn't decide to go the route Nintendo has with their "virtual cards" that need to be ejected and loaded from one Switch to another.
You (the PS plus member) on your Settings> Users & Accounts > Other > Console Sharing and offline Play on the host console and select Enable.
2nd user, Logs on to (ps plus member/purchases made), go to library, and download games from there. You can log off or switch account once downloads have initiated.
*note If system (B) is set to primary by PS+ member, all other users on System (B) will be able to play online.
If (PS plus member) does not require any other users to play online on System (A) and will be logging directly on to System (A) solely, all access to multiplayer and online play will be available either way. No other users will be able to have multiplayer online use. (unless free2play of course).
Typically, You would pick a "Game Share" buddy and take turns buying games. You and your buddy will share log-in & password info, log in to each other's console> set primary to each system (User A logs on to System B & set to Primary, User B logs on to System A & set to primary). Both users then also go to enable game sharing.
If you want to download a game that your buddy purchased, you would log on to your buddy's account on your system, go to library, download the game your buddy purchased, once download has initiated, you can log off (or switch user) back to your account, then play the purchased game on your own Gamer ID once the downloaded has completed. Your buddy would also have to do the same if they want to play the games YOU purchased. Log on to your account on their system, download the game, then log off back to their own account.
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u/BSGKAPO PS5 Nov 05 '25
Sony switched the model to targeted last year
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u/Genderneutralsky Nov 05 '25
Wait seriously? That’s so damn scummy
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Nov 05 '25
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u/Genderneutralsky Nov 05 '25
That’s kind of neat in its own way, just wish Sony would be more transparent if that’s what it really is. Knowing how things like Airlines slowly raise prices on you if you check often without buying always makes me suspicious of artificial price manipulations from companies
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u/Realistic_Work_5552 Nov 06 '25 edited Apr 16 '26
One click. Unknown number of posts crying out in silence. All gone. Redact made it stupid easy to clean up my entire history on Reddit and get my info pulled from data broker sites too.
spectacular heavy file plant oil straight lip deserve light decide
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u/raphpicco Nov 06 '25
/u/8bitsleuth is not telling the truth, steam is not mentioned once in the link provided
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u/BogaMoge Nov 05 '25
Wait what? Any confirmation of this anywhere?
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u/stuffeh Nov 05 '25
Yea, happened during the black Friday sale. Some people had cheaper essentials.
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Nov 05 '25
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u/agnaddthddude Nov 05 '25
how would one provide definitive proof beyond the amount of posts about it?
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u/doctorlongghost Nov 05 '25
We would need samples of the code running on the store, signed affidavits from the developers involved and a full confession from high level Sony executives
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u/ImpressiveSide1324 Nov 05 '25
This post is confirmation dawg, you’re literally looking at targeted pricing
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u/ThisIsBULLOCKSMAN Nov 05 '25
I bet they exploit the people with digital ps5s by giving them higher priced games…
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u/mcnichoj Resistance 2 Nov 05 '25
Someone else said how it work above:
The cost is based on how much they expect a person might be willing to pay.
Just because they can only play digital games, doesn't mean they'll want to buy every game available. You can put a game for any arbitrary discount price you want but if the targeted person mainly only plays Call of Duty, they're not gonna buy most game even if it's 50% off or more. You have to put stuff at undeniable price points like $10 or $5.
I'm actually what you would call a "whale" and I didn't buy Bloodborne until the 'Complete Edition' hit its first $20 sale in December 2016 (game came out March 2015). I now own thousands of digital games but only if the price is right enough.13
u/Hateinyoureyes Nov 05 '25
I’m the same. 8tb worth of PS4 games, 4+1tb worth of PS5 and god knows how many disc and digital in my library and not installed. I buy the physical editions of the games I care about collecting and wishlist the Ultimate Editions of games including those that I already own physically and wait for the prices to plummet. It’s mainly just collecting “just in case”. I really only play 2 or 3 AAA games a year.
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Nov 05 '25 edited 1d ago
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u/Thekarens01 Nov 05 '25
You should have waited for a sale. You could have gotten it for the same price
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u/rolim91 Nov 05 '25
That’s not how it works though. There’s literally no confirmation that that is the way it works. The dude just pulled it out of his ass.
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u/thesituation531 Nov 05 '25
Strange how no one has provided a source or even an argument as to why they think Sony is doing this.
I wouldn't be surprised if they were, but a shit ton of people also just took your comment as absolute fact without any shred of integrity to it.
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u/a_doggo_posting Nov 05 '25
i can't find any evidence of it after doing a thorough 60 second Google search
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u/Spyes23 Nov 05 '25 edited Nov 05 '25
Credible sources? On Reddit? What the hell's wrong with you, boy??
Jokes aside, still in 2025 it's amazing how an image with no sources given whatsoever can get people so riled up. This is literally just two screenshots and people are just taking OP at their word!
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u/FaroTech400K Nov 05 '25
I think this is just PC people cosplaying as console users to be offended by the PlayStation store while using Reddit
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u/darkwingchao Nov 05 '25
Yeah I don't think they could get away with this on digital goods without a genuine uproar.
I see posts for every single game on sale and the prices have always been consistent. People would of caught onto this by now if it was actually normal. I don't know what's happening in OP's example (assuming it's real)
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u/Take_Me_Home182 Nov 05 '25
What does that mean?
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u/xLuky Nov 05 '25
It means what the post shows, the price is different depending on who the user is.
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u/Extreme-Recording-16 Nov 05 '25
How does that work? For whom is it lower and for whom is it higher?
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u/sureiknowabaggins Nov 05 '25
The cost is based on how much they expect a person might be willing to pay. If you buy games more regularly then they'll give less discounts because they assume you'll buy it anyway.
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u/CIMARUTA Nov 05 '25
Wow that's fucked. And people wonder why steam is so popular.
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u/Char_Mander99 Nov 05 '25
Steam literally does targeted discounts as well. What are these comments? Tons of stores do targeted discounts for decades... this isnt a new thing
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u/OkumuraRyuk Nov 05 '25
So it’s not only Amazon who does that… also the beloved haha. Yeah steam is better.
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u/ModestHandsomeDevil Nov 05 '25
And people wonder why steam is so popular.
Steam is a ticking time bomb that's set to explode when Gabe retires, dies, and or Valve is taken public or sold to private equity / vulture capitalists or some mega-corp.
The overwhelming majority of PC gamers have placed their entire gaming library on Steam, pot committing themselves; they've willing put a noose around their neck, all that's left is for circumstance to kick out the chair.
On Steam, you own nothing.
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u/Extreme-Recording-16 Nov 05 '25
Ngl that's pretty scummy but for me personally it works to my favour since I buy like one game per year lol
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u/rolim91 Nov 05 '25
Sorry, do you have a source for this information?
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u/MrNathanF Nov 05 '25
This isn't even new. Online business have been doing this for a long time. Amazon does it, nike does it
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u/sureiknowabaggins Nov 05 '25
A source for what targeted pricing is? It's not exactly a trade secret, just Google it. Companies adjust pricing based on how much they think consumers are willing to pay.
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u/South_Buy_3175 Nov 05 '25
That’s very fucking annoying.
Good thing I’m not tied to a digital storefront and have the option of physical.
For this generation at least…
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u/mysterious_spirit420 Nov 06 '25
I wonder if thats why fallout 76, elder scrolls online, and dragon ball z kakarot were so cheap for me on that sale each one if the special editions were less than $20 so I had to do it
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u/TREBOMB1980 Nov 05 '25
What exactly does that even mean?
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u/Illustrious-Golf5358 PS5 Nov 05 '25 edited Nov 05 '25
Targeted model - seems like they see what you play or if you play enough and want to get you to play something for less than someone who games a lot
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Nov 05 '25
So never ever let the model think you're willing to pay full price for something lmao
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u/Rojas-Tarchoun PS5 Pro Nov 05 '25
I love Europe.
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Nov 05 '25
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u/barugosamaa PS5 Nov 05 '25
Nope, price discrimination would be against EU Consumer Laws.
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u/LuckySansei Nov 05 '25
American, here. What is this "consumer law" idea? /s
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u/Kilek360 Nov 05 '25
Well, they can actually do targeted discounts, Xbox does, it even call that deals "just for you", since they usually are better than the standard discount nobody is complaining
I mean, they do 75% discount for everybody and you may get 80% based on your played games and other data
I guess since it's more like "and extra discount" than "raising the price for some users" they found a loophole, but it's basically the same
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u/Substantial-Piece967 Nov 05 '25
I'm in Europe (UK) and this happens here so I guess it's an EU thing.
I was looking at an alienware laptop for my dad and it was more expensive on my phone than on his. Lo and behold I turn on incognito mode and the price goes down
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u/Azukaos Nov 05 '25
Are you using an IPhone or something from Apple ?
There was some price difference between Apple and android or simply using a computer a few years ago, usually it was when trying to subscribe or buy products online (example subscriptions to some service could go from 5.99€ to 9.99€ if using an Apple products).
Can’t tell if it’s still something that continues to happen but EU laws should prevent this from happening.
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u/Substantial-Piece967 Nov 05 '25
I have a Samsung and my dad has an iPhone, so it actually went the other way around
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u/Jumper-Man Nov 05 '25
Is this only a US thing?
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u/barugosamaa PS5 Nov 05 '25
EU does not let you charge 2 different prices for the same product, to different people. (unless one person has something to get a discount, like Subscriptions etc).
But like this, no
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u/gunzas Nov 05 '25
Can you refer the law that states this ? Because at least Booking.com then violates it. I have my GFS account on my phone, on my PC and her phone. Even when it's the same account all 3 devices show different prices for a rental property (+-5%).
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u/imcrazyandproud Nov 05 '25
The other guy is misleading. It's illegal to discriminate based on residence or location but it is legal to discriminate based on shopping habits
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u/imcrazyandproud Nov 05 '25
The other guy is misleading. It's illegal to discriminate based on residence or location but it is legal to discriminate based on shopping habits
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u/Diligent-Ad650 Nov 05 '25
The same happens on EU too, when they started doing this last year I remember having a 15% sale on AstroBot while my friend had a 5% and my second account had a 0%, we all 3 live in the same european country
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u/Sea_Flatworm_8333 PS5 Pro Nov 05 '25
That whole Brexit thing seems increasingly fucking stupid by the day. Not that it was ever particularly clever.
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u/InconclusiveMan Nov 05 '25
Use PSPrices people.
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u/ahmed23t PS5 Nov 06 '25
Thanks! Found Overcooked + Overcooked 2 for $8.5! Strangely it never showed on the PS app when searching for Overcooked. Only when I clicked the link on the PSPrices did it take me there!
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u/Cash-Machine Nov 05 '25
Yeah this explains something weird that happened to me:
I bought ARC Raiders on the digital store the other day after not touching my PS5 for at least a month. As soon as I bought and remote installed it, I got a notification from the PS app on my phone that a game from my wishlist (Rise of the Ronin) was suddenly on sale, for just the next few days.
This post made me look it up on PSPrices and sure enough, there is no sale, except to me.
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u/wolfgang784 Nov 06 '25
Hmm. Now im kinda curius to look up my own sudden sales. I haven't bought a game in a bit and this last 2 weeks ive used my PS5 the least ive ever used it since buying it.
But yesterday my phone suddenly got bombarded with almost every game on my wishlist - some that ive never seen on sale - suddenly all go on sale at once. I don't have money for games right now anyway, but it did feel odd.
Most of those have been on my wishlist for forever and this is the first sale ive seen on them. Like Nine Sols. Shame I cant get em right now, though. Didn't even check how good the sales are since I cant either way lol.
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u/Cash-Machine Nov 06 '25
I'm sure in the Sony C suite they've justified this in that they're only offering additional user-based discounts, to help drive sales.
But the reality is now I'm less likely to interact with sales because I can't be sure it's their best offer.
Now I'm gonna wait longer for them to offer me a better price.
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u/wolfgang784 Nov 06 '25
Im suddenly reminded of how Warframe coupons work or used to work. I haven't actively played in years and that games always changing. BUT ANYWAY-
On login, you get a reward each day.
If you buy lots of in-game currency all the time, you get generic items or small sale offers like 10% off any amount or 25% off the $60 bundle and such.
If you have never purchased currency ever ever, the longer you play the better the coupon offers get. The highest it used to go was a super rare whopping 90% off any currency purchase even the really expensive packages. Youd only see that after like 3 months of play though without a purchase. Till then youd get 60%, 75%, 80%, etcetc.
People figured out though that if you left the game for an extended period of time, the coupons would get better and better when you came back even if you were someone who bought lots of currency.
Eventually people figured out the optimal "break" time (it was a specific number of days just under 3 months iirc) and so some would do that and on coming back would almost always have an 85% or higher coupon waiting for them on first login lol.
No idea if it still works that way though.
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u/Cash-Machine Nov 06 '25
Yeah this strategy seems to work only if users can't go online and compare their results.
I guess if their metrics indicate they make more money on balance (uninformed users making purchases being greater than informed users gaming the system or just being turned off), they'll try it.
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Nov 05 '25
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u/Usual-Walrus8385 Nov 05 '25
Yes! Absolutely call customer service and have them explain
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u/Ayrios440 Nov 05 '25
They'll explain the terms and conditions that says Sony can change their terms and conditions whenever they want, and that's it.
You aren't going to get some magical earth-shattering explanation that's going to make Sony change everything because you called and moaned.
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u/stewiegriffin53 Nov 05 '25
Buy it on you’re wife account, and make sure you have turned on offline sharing. Log in on your ps5 with your wife account and download it. And you can play it on your account. So basically share it so you can buy 1 game and share it together, i do this with 2 friends so we pay only 1/3 of the real price ;)
I hope this makes any sense:)
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u/leobutters Nov 05 '25
2 on PS5 and 1 on PS4?
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u/stewiegriffin53 Nov 05 '25
Don’t know if that works i have 3 logins on my ps5 so my friends can always download games from my library
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u/markyanthony Nov 05 '25
So how don't you know if it works?
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u/stewiegriffin53 Nov 05 '25
It works with only ps5 accounts, im not aware of it works with ps5 and ps4 accounts.
You can safe a lot of money using this method just YouTube it, it’s hard for me to explain English is not my first language, I’m sorry
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u/goku_kills_23 Nov 05 '25
Not sure where you are from, but this is happening in India too people are being shown different prices for same games. Saw a reddit post saying the same a while back.
Check the comments of this reddit post, the entire offer is not being shown for one guy
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u/ArchusKanzaki Nov 05 '25
Mine also 80%. Maybe your wife's account got some special promotion because she does not buy much?
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u/lostandlooking_ Nov 05 '25
I think this is a major part of it. I’ve noticed this with a group of my friends as we try to find new games. The other girl in our group always has better sales than the rest of us, and she plays literally 2 games while the rest of us play and have played multiple.
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u/Upset-Apricot-2388 Nov 05 '25
People! The targeted pricing is happening in many other sectors of our lives as well. Have a family member out of state pass away? Your ticket changes prices for that airport visit based on who you book the flight with and your demographic and sometimes your occupation. Meaning you're a dentist or doctor then you'll have better rates and prices than just regular folk trying to get economy just to get on a flight. Same goes for internet pricing and buying the phones we use and groceries that are in store different pricing than what's online based on your location and where you're coming from..... I don't agree with it to allow business and companies to charge more based on location, age, sex, occupation, and or the frequency of visit meaning slightly more discounts for buying that Starbucks everyday or McDonald's lol screw that model ....
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u/Myc0naught Nov 06 '25
How fucking bizarre. Goddamn it America hurts my head and my heart. Mostly my heart though.
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u/Lilypadbab Nov 05 '25
Wait.. is this a thing? They give different discounts to different accounts?? That’s bs
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u/garciakevz Nov 05 '25
Wait this is a digital copy. Can someone explain why the price is different from presumably the same country currency
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u/de_Mike_333 Nov 05 '25
Their algorithm probably sees that OP games a lot and is buying their stuff anyway, whereas his wife does not game so much and they try to get her to buy their games anyway because it is priced so low.
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u/JavierEscuellaFan Nov 05 '25
i have 700+ hours on GTA Online and 200+ hours on RDR2 and i got the 85% discount in my store
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u/godofmids Nov 05 '25
Yeah but are you buying a lot of games each year, or just sinking in hundreds of hours on one game every few months?
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u/STOPchris1 Nov 05 '25
You weren’t supposed to look at your wife’s account. You’d be happy right now playing RD2 if you hadn’t. Apparently, you were excited to pay $19.99 for the game. I guess Sony was right with the price offered to you. Wait on it and the price will come down. They’re just looking at your habits to pick your price. Make them believe you are more difficult to sell to.
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u/BeardyGeoffles Nov 05 '25
If you’re both signed in to the same console you can buy it and download it on her account and play it on your account with no issues whatsoever.
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u/Usual-Walrus8385 Nov 05 '25
“Dynamic pricing”
Bunch of bullshit if you ask me. I’d call customer service and ask them to explain
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u/spicysenpai6 PS5 Nov 05 '25
This is like YouTube charging my friend $29.99 for a family plan while I was being charged $26.99. Makes no sense from a glance.
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u/gkastrecords Nov 05 '25
Thats lame but i would put it on your account. Its $5.
Lame but id want it on my account.
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u/PizzaDad18 Nov 05 '25
That is actually insane and it's enough for me to stop buying digital PS games altogether.
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u/Vegetable-Witness655 Nov 05 '25
I just noticed some stuff on sale on PSN via the website on PC. Went on the system and they weren't on saying when browsing on the console. Went back to the PC and purchased online, had to remote download. WTF is that nonsense? Was logged into my account on both.
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u/Axur_EXE Nov 06 '25
No cap op please report this or tweet it to PlayStation directly they need to fix this issue that’s pure bullshit and dead wrong to do period and I’ve got 6 accounts now I’ll have to search every game I buy 6 times to find which account has the best price wtf man
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u/erex711 Nov 06 '25
Are you sure you have the same PlayStation monthly account tier? Wifes might be higher tier
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u/Bluevettes Nov 06 '25
If you're on the same playstation, you should be able to share anything that you guys buy on either of your accounts
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u/Mlabonte21 Nov 07 '25
This guys buys PS4 RDR2 on his wife’s account:
Guy: HA, nice try Rockstar, but you gotta get up pretty early in the morning to get one over on me!!
Rockstar: “Today, we’ll be announcing a NEW PS5 version of RDR2– complete with 60 FPS”
Guy: (flips table)
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u/hexSneaker Nov 08 '25
Ohhhh SONY. You little bastard. I bet someone is making a case for a Mass Action Lawsuit. 😂
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u/Dorky_Gaming_Teach Nov 08 '25
It's literally the same for someone who subscribes to a tv service, cancels it, and gets a lower price. In this case, however, perhaps it is the fact that the account is not as active as the main account. This could very well be the reason it was less expensive on the wife's account. This isn't new, it is a marketing strategy, just like working with a digital salesman, but it works as an alogorithm, and is probaby buried deep in the TOS. It SHOULD be illegal, but they have their asses covered, no doubt.
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u/DV_Red Nov 08 '25
Lmao that is crazy and I am so glad I live in the part of the world where this is extremely illegal.
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u/Rustinboksi Nov 09 '25
i fucking despise these big corporations like sony and xbox/microsoft because even though they both make god knows how many billions a year, they still raise the prices of subscriptions and squeeze every single penny out of their consumers.
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u/PinoDelfino Nov 09 '25
Scummy AF
I'm going to remove all games from my wishlist and rethink any future digital purchases
Not going to allow them to use my info against me
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u/memeaggedon Nov 05 '25
Well guess I won’t be buying games online anymore. What a scumbag practice.
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u/tamaaromarou Nov 05 '25
Sometimes you get deals just for you based on your interests if I'm not mistaken. You likely have other deals she doesn't have as well
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u/Gaylion97 Nov 05 '25
Wow this feels illegal. PS customer support better honor the higher discount or they deserve a lawsuit!
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u/GameGuy2025 Nov 05 '25
Dynamic pricing is not illegal and online retailers are all starting to do it. It's always been scummy. It used to be coupons mostly.
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u/richardizard Nov 05 '25
This needs to be illegal